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Disruptive Innovations and Technologies

In: Architecting Enterprise

Author

Listed:
  • Rajagopal

    (EGADE Business School)

Abstract

When a company faces a major disruption in its markets, managers’ perceptions of the disruption influence how they respond to it. If for instance, they view the disruption as a threat to their core business, managers tend to overreact, committing too many resources too quickly. One of the most consistent patterns in business is the failure of leading companies to stay competitive when technologies or markets change. Why is it that established companies invest aggressively and successfully in the technologies necessary to retain their current customers but then fail to make the technological investments that customers of the future will demand? This chapter explores answers to the fundamental reason for disruptive innovation and technologies to which most companies succumb. Accordingly, this chapter addresses theoretical perspectives associated with disruptive innovation and technology concepts in the global marketplace, and delineates the key elements and factors triggering disruption in technology interventions and market growth. The chapter also considers types of technologies, reasons for technology collapse, and managing future technology-related threats.

Suggested Citation

  • Rajagopal, 2014. "Disruptive Innovations and Technologies," Palgrave Macmillan Books, in: Architecting Enterprise, chapter 8, pages 200-222, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-36678-8_8
    DOI: 10.1057/9781137366788_8
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    Cited by:

    1. Niki Derlukiewicz & Anna Mempel-Sniezyk & Dominika Mankowska, 2021. "Development of Innovation Economy - Activity of Local Government in Poland," European Research Studies Journal, European Research Studies Journal, vol. 0(2), pages 175-195.
    2. Tao Zhuang & Zhixia Zhou & Qingjun Li, 2021. "University‐industry‐government triple helix relationship and regional innovation efficiency in China," Growth and Change, Wiley Blackwell, vol. 52(1), pages 349-370, March.
    3. Oyebanjo Ogunlela & Robertson Tengeh, 2021. "The fourth industrial revolution and the future of entrepreneurial university in South Africa," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 10(3), pages 91-100, April.

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