Prof Rajagopal
Personal Details
First Name: Prof
Middle Name:
Last Name: Rajagopal
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RePEc Short-ID: ppr43
Email: [This author has chosen not to make the email address public]
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http://geocities.com/prof_rajagopal/homepage.html
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Affiliation
(in no particular order)Escuela de Graduados en Administración y Dirección de Empresas (EGADE) (Graduate School of Administration and Management)
Location: Monterrey, Mexico
Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM) (Monterrey Institute of Technology and Higher Studies)
Homepage: http://www.egade.sistema.itesm.mx/
Email:
Phone: 52 (8) 6256000
Fax:
Postal: Av. Fundadores y Rufino Tamayo, Valle Oriente, Garza García, N.L., México C.P. 66269
Handle: RePEc:edi:egitemx (more details at EDIRC)Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP) (Graduate School of Public Administration and Policy)
Location: México, Mexico
Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM) (Monterrey Institute of Technology and Higher Studies)
Homepage: http://www.ccm.itesm.mx/egap/
Email:
Phone:
Fax:
Postal:
Handle: RePEc:edi:emitemx (more details at EDIRC)
Works
Working papers
- Rajagopal, 2010. "Consumer Culture and Purchase Intentions towards Fashion Apparel," Marketing Working Papers 2010-01-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2010. "Coexistence and Conflicts between Shopping Malls and Street Markets in Growing Cities: Analysis of Shoppers’ Behavior," Marketing Working Papers 2010-03-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2010. "Orchestration of the Marketing Strategy under Competitive Dynamics," Marketing Working Papers 2010-02-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2009. "Growing Shopping Malls and Behavior of Urban Shoppers," Marketing Working Papers 2008-05-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2009. "Determinants of Shopping Behavior of Urban Consumers," Marketing Working Papers 2009-01-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2009. "Conational Drivers Influencing Brand Preference among Consumers," Marketing Working Papers 2009-02-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2009. "Interdependence of Personality Traits and Brand Identity in Measuring Brand Performance," Marketing Working Papers 2008-06-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2009. "Street Markets Influencing Consumer Behavior in Urban Habitat," Marketing Working Papers 2009-03-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2008. "Bridging Sales and Services Quality Functions in Retailing of High Technology Consumer Products," Marketing Working Papers 2008-04-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2008. "Point of Sales Promotions and Buying Stimulation in Retail Stores," Marketing Working Papers 2008-03-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2008. "Time Sharing at Leisure Facility Centres: Analysis of Sales Performance Indicators," Marketing Working Papers 2008-01-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2008. "Effects of Customer Services Efficiency and Market Effectiveness on Dealer Performance," Marketing Working Papers 2008-02-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2007. "Dynamics of Buyer-Supplier Co-dependency for Optimizing Functional Efficiency," Marketing Working Papers 2007-03-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2007. "Trade Openness and Inflation in Latin American Countries," Marketing Working Papers 2007-05-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2007. "Arousal and Merriment as Decision Drivers among Young Consumers," Marketing Working Papers 2007-08-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal & Ananya Rajagopal, 2007. "Emerging Perspectives on Self Service Technologies in Retail Banking," Marketing Working Papers 2007-07-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2007. "New Product Introduction and Seasonality Effect in Food Products Retailing," Marketing Working Papers 2007-01-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal & Rajagopal, Amritanshu, 2007. "Brand Metrics: A Tool to Measure Performance," Marketing Working Papers 2007-02-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2007. "Optimizing Franchisee Sales and Business Performance in Retail Food Sector," Marketing Working Papers 2007-06-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2007. "Administration of Sales Force Tasks under Field Conditions," Marketing Working Papers 2007-04-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2007. "Outsourcing Salespeople in Building Arousal towards Retail Buying," Marketing Working Papers 2007-09-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Trust and Cross-Cultural Dissimilarities in Corporate Environment," Marketing Working Papers 2006-09-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Technology and Customer Value Dynamics in Banking Industry: Measuring Symbiotic Influence in Growth and Performance," Marketing Working Papers 2006-07-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Competition vs. Cooperation: Analyzing Strategy Dilemma in Business Growth under Changing Social Paradigms," Marketing Working Papers 2006-05-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Consumer Response to Seasonal Clearance Sales: Experimental Analysis of Consumer Personality Traits in Self Service Stores," Marketing Working Papers 2006-03-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Influence of Advertising Variability, Brand Extension Effects, Brand Name, Variety Seeking Behavior and Customer Value on Buying Decisions: A Multi-experiment Analysis," Marketing Working Papers 2006-01-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Brand Value, Preference and Customer Value Effects of Non-conventional Utility Products: An Experimental Analysis in Mexican Market," Marketing Working Papers 2006-02-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Architecting Brands: Managerial Process and Control for Emerging Enterprises," Marketing Working Papers 2006-08-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Analysis of Effective Control Practices in Sales Management: A Comparative Study in Developing Countries," Marketing Working Papers 2006-04-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2006. "Leisure Shopping Behavior and Recreational Retailing:A Symbiotic Analysis of Marketplace Strategy and Consumer Response," Marketing Working Papers 2006-06-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
- Rajagopal, 2005. "Innovation and Business Growth through Corporate Venturing in Latin America: Analysis of Strategic Fit," Industrial Organization 0508011, EconWPA.
- Rajagopal, 2005.
"Where Did the Trade Liberalization Drive Latin American Economy: A Cross Section Analysis,"
Econometrics
0504003, EconWPA.
- Rajagopal, 2006. "Where Did the Trade Liberalization Drive Latin American Economy: A Cross Section Analysis," Applied Econometrics and International Development, Euro-American Association of Economic Development, vol. 6(2).
- Rajagopal, 2005.
"Measuring Customer Value and Market Dynamics for New Products of a Firm:An Analytical Construct for Gaining Competitive Advantage,"
Econometrics
0502012, EconWPA.
- Rajagopal, 2006. "Measuring customer value and market dynamics for new products of a firm: an analytical construct for gaining competitive advantage," Global Business and Economics Review, Inderscience Enterprises Ltd, vol. 8(3), pages 187-205, January.
- Rajagopal, 2005. "Influence of Brand Name in Variety Seeking Behavior of Consumers: An Empirical Analysis," Microeconomics 0510002, EconWPA.
- Rajagopal, 2005. "Measuring Customer Value Gaps: An Empirical Study in Mexican Retail Market," Econometrics 0508012, EconWPA.
- Rajagopal & Romulo Sanchez, 2004. "Analysis of Customer Portfolio and Relationship Management Models : Bridging Managerial Dimensions," Microeconomics 0407001, EconWPA.
- Rajagopal, 2004.
"Measuring Variability Factors in Consumer Values for Profit Optimization in a Firm – A Framework for Analysis,"
Microeconomics
0407011, EconWPA.
- Rajagopal, 2005. "Measuring Variability Factors in Consumer Value for Profit Optimization in a Firm - A Framework for Analysis," Journal of Economics and Management, College of Business, Feng Chia University, Taiwan, vol. 1(1), pages 85-103, January.
- Rajagopal, 2004. "Effects of Functional Performance of Distribution Channels on Transactional Relationship in Mexican Market Environment," International Trade 0407001, EconWPA.
- Rajagopal, 2004. "Impact of Advertising Variability on Building Customer Based Brand Personality under Competitive Environment : Empirical analysis in reference to Mexico," International Trade 0407002, EconWPA.
- Rajagopal, 2004. "Economic Integration and Trade Competitiveness in Latin America," Macroeconomics 0409013, EconWPA.
- Rajagopal, 2004. "Consumer Perspectives of Brand Extension Effects : Information Analysis Determining the Consumer Behaviour Patterns," Microeconomics 0407004, EconWPA.
Articles
- Amritanshu Rajagopal, 2010. "Measuring performance of sale force: analysis of administrative and behavioural parameters," International Journal of Economics and Business Research, Inderscience Enterprises Ltd, vol. 2(5), pages 399-413, January.
- Rajagopal, 2009. "Cognitive factors affecting buying decision of young consumers: role of arousal and merriment," International Journal of Economics and Business Research, Inderscience Enterprises Ltd, vol. 1(4), pages 454-466, January.
- Rajagopal, 2007. "Trade Openness And Economic Growth In Latin American Countries," Estudios Economicos de Desarrollo Internacional, Euro-American Association of Economic Development, vol. 7(1), pages 75-102.
- Rajagopal, 2006.
"Measuring customer value and market dynamics for new products of a firm: an analytical construct for gaining competitive advantage,"
Global Business and Economics Review,
Inderscience Enterprises Ltd, vol. 8(3), pages 187-205, January.
- Rajagopal, 2005. "Measuring Customer Value and Market Dynamics for New Products of a Firm:An Analytical Construct for Gaining Competitive Advantage," Econometrics 0502012, EconWPA.
- Rajagopal, 2006.
"Where Did the Trade Liberalization Drive Latin American Economy: A Cross Section Analysis,"
Applied Econometrics and International Development,
Euro-American Association of Economic Development, vol. 6(2).
- Rajagopal, 2005. "Where Did the Trade Liberalization Drive Latin American Economy: A Cross Section Analysis," Econometrics 0504003, EconWPA.
- Rajagopal, 2005.
"Measuring Variability Factors in Consumer Value for Profit Optimization in a Firm - A Framework for Analysis,"
Journal of Economics and Management,
College of Business, Feng Chia University, Taiwan, vol. 1(1), pages 85-103, January.
- Rajagopal, 2004. "Measuring Variability Factors in Consumer Values for Profit Optimization in a Firm – A Framework for Analysis," Microeconomics 0407011, EconWPA.
- Rajagopal, 2005. "Trade Competitiviness, Productivity and Institutional Reforms in Latin America, 1950-2003," Applied Econometrics and International Development, Euro-American Association of Economic Development, vol. 5(1).
NEP Fields
39 papers by this author were announced in NEP, and specifically in the following field reports (number of papers):- NEP-AGR: Agricultural Economics (1) 2007-08-27
- NEP-BAN: Banking (2) 2006-10-14 2007-12-15
- NEP-BEC: Business Economics (3) 2005-11-09 2006-10-14 2006-10-14
- NEP-COM: Industrial Competition (1) 2006-10-14
- NEP-CSE: Economics of Strategic Management (6) 2006-10-14 2006-10-14 2006-10-14 2007-08-27 2009-03-22 2010-12-23. Author is listed
- NEP-CUL: Cultural Economics (1) 2010-12-23
- NEP-CWA: Central & Western Asia (1) 2006-10-14
- NEP-DCM: Discrete Choice Models (3) 2005-10-08 2006-10-14 2006-10-14
- NEP-FIN: Finance (1) 2006-10-14
- NEP-FMK: Financial Markets (1) 2006-10-14
- NEP-GEO: Economic Geography (2) 2009-03-22 2010-12-23
- NEP-INO: Innovation (1) 2006-10-14
- NEP-INT: International Trade (1) 2007-08-27
- NEP-KNM: Knowledge Management & Knowledge Economy (1) 2006-10-14
- NEP-MAC: Macroeconomics (1) 2007-08-27
- NEP-MIC: Microeconomics (4) 2004-07-11 2004-08-02 2005-10-08 2006-10-14
- NEP-MKT: Marketing (26) 2005-10-08 2005-11-09 2006-10-14 2006-10-14 2006-10-14 2006-10-14 2006-10-14 2006-10-14 2007-04-09 2007-04-09 2007-08-27 2007-12-15 2007-12-15 2007-12-15 2008-04-15 2008-04-15 2008-10-21 2008-10-21 2009-03-22 2009-03-22 2009-03-22 2009-09-26 2009-09-26 2010-12-23 2010-12-23 2010-12-23. Author is listed
- NEP-MON: Monetary Economics (1) 2007-08-27
- NEP-NEU: Neuroeconomics (1) 2009-09-26
- NEP-SOC: Social Norms & Social Capital (1) 2006-10-14
- NEP-TUR: Tourism Economics (2) 2006-10-14 2009-03-22
- NEP-URE: Urban & Real Estate Economics (3) 2009-03-22 2009-03-22 2009-09-26
Statistics
This author is among the top 5% authors according to these criteria:- Number of Abstract Views in RePEc Services over the past 12 months
- Number of Downloads through RePEc Services over the past 12 months
- Number of Abstract Views in RePEc Services over the past 12 months, Weighted by Number of Authors
- Number of Downloads through RePEc Services over the past 12 months, Weighted by Number of Authors
Most cited item
- Rajagopal, 2004. "Measuring Variability Factors in Consumer Values for Profit Optimization in a Firm – A Framework for Analysis," Microeconomics 0407011, EconWPA.
Most downloaded item (past 12 months)
- Rajagopal, 2009. "Growing Shopping Malls and Behavior of Urban Shoppers," Marketing Working Papers 2008-05-MKT, Tecnológico de Monterrey, Campus Ciudad de México.
Access and download statistics for all items
Corrections
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