Advanced Search
MyIDEAS: Login to follow this author

Jorge Mongay


This is information that was supplied by Jorge Mongay in registering through RePEc. If you are Jorge Mongay , you may change this information at the RePEc Author Service. Or if you are not registered and would like to be listed as well, register at the RePEc Author Service. When you register or update your RePEc registration, you may identify the papers and articles you have authored.

Personal Details

First Name: Jorge
Middle Name:
Last Name: Mongay

RePEc Short-ID: pmo647

Postal Address:


ESIC Business & Marketing School
Location: Pozuelo de Alarcón (Madrid), Spain
Handle: RePEc:edi:escimes (more details at EDIRC)


as in new window

Working papers

  1. Mongay, Jorge & Bohlander, Anne & Lin, Tai-Chun Vicky & Nygren, Phoebe, 2012. "Foreign Direct Investment in Cambodia: The case of G.E," MPRA Paper 42885, University Library of Munich, Germany.
  2. Mongay, Jorge & Johnson, Ashia & Head, Margaret & Guenard, Camille & Kincaid, Brian, 2012. "Scotch Whisky in Thailand. Strategic implications of international alliances and product adaptation. A secondary data research case study," MPRA Paper 42735, University Library of Munich, Germany.
  3. Mongay, Jorge, 2011. "Variables en la facilidad de hacer negocios en China. Un estudio comparativo internacional a traves del informe "Doing Business"
    [Variables and their impact in the ease of doing business
    ," MPRA Paper 41865, University Library of Munich, Germany.
  4. Mongay, Jorge & Enguita, Eric, 2010. "Caso Artcava
    [Artcava Case Study: Innovation, profitability and strategic business model]
    ," MPRA Paper 41836, University Library of Munich, Germany.
  5. Mongay, Jorge, 2006. "Strategic Marketing. A literature review on definitions, concepts and boundaries," MPRA Paper 41840, University Library of Munich, Germany.


  1. Jorge Mongay, 2011. "Modelo De Compatibilidad Estratégica Aplicado A Procesos De Fusiones Y Adquisiciones. Un Enfoque A Través De Analíticas En Binomios Estratégicos Y Superposición Matricial," Contribuciones a la Economía, Grupo (Universidad de Málaga), issue 2011-02, February.
  2. Jorge Mongay Hurtado & José Torres Prunyonosa, 2011. "Los factores generadores de lealtad en clientes en un entorno b2b: estudio de casos en pymes catalanas," Contribuciones a la Economía, Grupo (Universidad de Málaga), issue 2011-05, May.

NEP Fields

2 papers by this author were announced in NEP, and specifically in the following field reports (number of papers):
  1. NEP-DEV: Development (1) 2012-12-10. Author is listed
  2. NEP-MKT: Marketing (1) 2012-12-10. Author is listed
  3. NEP-SEA: South East Asia (2) 2012-12-10 2012-12-10. Author is listed


Most downloaded item (past 12 months)

Access and download statistics for all items


For general information on how to correct material on RePEc, see these instructions.

To update listings or check citations waiting for approval, Jorge Mongay should log into the RePEc Author Service

To make corrections to the bibliographic information of a particular item, find the technical contact on the abstract page of that item. There, details are also given on how to add or correct references and citations.

To link different versions of the same work, where versions have a different title, use this form. Note that if the versions have a very similar title and are in the author's profile, the links will usually be created automatically.

Please note that most corrections can take a couple of weeks to filter through the various RePEc services.