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An exploratory study of sustainability as a stimulus for corporate entrepreneurship

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  • Sussie C. Morrish
  • Morgan P. Miles
  • Michael Jay Polonsky

Abstract

This paper examines sustainability as an emerging stimulus for corporate entrepreneurship in New Zealand publicly traded firms, using a process approach to sustainable corporate entrepreneurship. We find that many of the firms do not identify sustainability in their mission statement or in relationship to any product, process, strategy, or business model innovative initiative. Of those that do, there are varying degrees of inclusion and as such, sustainability does not seem to be widely or strategically considered a stimulus for corporate entrepreneurship by publicly held New‐Zealand‐based corporations. Copyright © 2011 John Wiley & Sons, Ltd and ERP Environment.

Suggested Citation

  • Sussie C. Morrish & Morgan P. Miles & Michael Jay Polonsky, 2011. "An exploratory study of sustainability as a stimulus for corporate entrepreneurship," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 18(3), pages 162-171, May.
    • Handle: RePEc:wly:corsem:v:18:y:2011:i:3:p:162-171
    DOI: 10.1002/csr.271
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    References listed on IDEAS

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    1. Parrish, Bradley D., 2010. "Sustainability-driven entrepreneurship: Principles of organization design," Journal of Business Venturing, Elsevier, vol. 25(5), pages 510-523, September.
    2. Jeffrey G. Covin & Morgan P. Miles, 1999. "Corporate Entrepreneurship and the Pursuit of Competitive Advantage," Entrepreneurship Theory and Practice, , vol. 23(3), pages 47-63, April.
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    2. Haitham Nobanee & Maryam Alhajjar & Ghada Abushairah & Safaa Al Harbi, 2021. "Reputational Risk and Sustainability: A Bibliometric Analysis of Relevant Literature," Risks, MDPI, vol. 9(7), pages 1-21, July.
    3. Maurizio Massaro & Francesca Dal Mas & Charbel Jose Chiappetta Jabbour & Carlo Bagnoli, 2020. "Crypto‐economy and new sustainable business models: Reflections and projections using a case study analysis," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(5), pages 2150-2160, September.
    4. Anna Katharina Provasnek & Anton Sentic & Erwin Schmid, 2017. "Integrating Eco‐Innovations and Stakeholder Engagement for Sustainable Development and a Social License to Operate," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 24(3), pages 173-185, May.
    5. Maria Rosa De Giacomo & Raimund Bleischwitz, 2020. "Business models for environmental sustainability: Contemporary shortcomings and some perspectives," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3352-3369, December.
    6. Amanda Xavier & Tatiana Reyes & Améziane Aoussat & Leandro Luiz & Lucas Souza, 2020. "Eco-Innovation Maturity Model: A Framework to Support the Evolution of Eco-Innovation Integration in Companies," Sustainability, MDPI, vol. 12(9), pages 1-35, May.
    7. Marcos Roberto Kuhl & João Carlos Da Cunha & Marlete Beatriz Maçaneiro & Sieglinde Kindl Cunha, 2016. "Relationship Between Innovation And Sustainable Performance," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 20(06), pages 1-17, August.
    8. Anna Katharina Provasnek & Erwin Schmid & Bernhard Geissler & Gerald Steiner, 2017. "Sustainable Corporate Entrepreneurship: Performance and Strategies Toward Innovation," Business Strategy and the Environment, Wiley Blackwell, vol. 26(4), pages 521-535, May.

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