UE Organizational Identity. From the Motto Veritate Concordia to Neo-bureaucratic Management

Objective: The concept of organizational identity appears mainly in the context of a symbolic-interpretive view of an organization’s functioning in its many dimensions. This article aims to analyze to what extent previous knowledge about the existence of an EU organizational identity is a distinct category in the context of neo-bureaucratic management. It seems particularly interesting to draw attention to the identity context in organizations operating under intercultural management conditions. Their character and disposition may be more complex than in the case of homogeneous organizations. For this reason, the European Union is asking itself questions about its identity in the context of cultural unification and policy issues, and management solutions related to the institution’s functioning at many levels. Therefore, it seems interesting to draw attention to these issues in light of the different contexts of influence. One is the neo-bureaucratic view of the EU institutions’ governance dimensions, which should be regarded as complex organizational identities. They are subject to the modern influence of management visions and benefit from intercultural management processes’ achievements. The EU’s supranational structure, influenced by bureaucratic organizational arrangements, speaking the language of diplomacy, and setting policy for the Member States, constitute a unique organizational identity globally, which is worth verifying through the prism of neo-bureaucratic influences and cultural conditions of European identity.