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Effectiveness of Interpretative Signs on Visitors’ Behaviour and Satisfaction at Lekki Conservation Center, Lagos State, Nigeria

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Listed:
  • Arowosafe Folusade
  • Oni Festus
  • Tunde-Ajayi Olalekan

    (1 Federal University of Technology, Akure, Nigeria)

Abstract

This study aimed to find out the effect of interpretive signs on visitors’ behaviour and satisfaction at Lekki Conservation Center, Lagos State. Direct observation and well-structured questionnaire; directed at 200 respondents were used to obtain primary data at the site. Data was analysed descriptively and inferentially. Results revealed different forms of interpretive signages available at the site as well as their location. Also, the visitors were aware of interpretive signages at the site, and they comply with these signages. Furthermore, results revealed the effect of interpretive signages on visitors’ behaviour which showed “The interpretive signages are helpful” had the highest mean value (4.52). There is significant relationship between the visitors’ awareness of interpretive signages and their compliance (r=0.404, P

Suggested Citation

  • Arowosafe Folusade & Oni Festus & Tunde-Ajayi Olalekan, 2023. "Effectiveness of Interpretative Signs on Visitors’ Behaviour and Satisfaction at Lekki Conservation Center, Lagos State, Nigeria," Czech Journal of Tourism, Sciendo, vol. 12(1-2), pages 50-65, December.
    • Handle: RePEc:vrs:cjotou:v:12:y:2023:i:1-2:p:50-65:n:4
    DOI: 10.2478/cjot-2023-0004
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    References listed on IDEAS

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    1. Wijeratne, Aaron J.C. & Van Dijk, Pieter A. & Kirk-Brown, Andrea & Frost, Lionel, 2014. "Rules of engagement: The role of emotional display rules in delivering conservation interpretation in a zoo-based tourism context," Tourism Management, Elsevier, vol. 42(C), pages 149-156.
    2. Jacobs, Maarten H. & Harms, Michel, 2014. "Influence of interpretation on conservation intentions of whale tourists," Tourism Management, Elsevier, vol. 42(C), pages 123-131.
    3. Jensen, Øystein & Li, Yuan & Uysal, Muzaffer, 2017. "Visitors’ satisfaction at managed tourist attractions in Northern Norway: Do on-site factors matter?," Tourism Management, Elsevier, vol. 63(C), pages 277-286.
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    More about this item

    Keywords

    Conservation; Interpretation; Nature; Tourism; Signage;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • I23 - Health, Education, and Welfare - - Education - - - Higher Education; Research Institutions

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