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Impact of survey description, administration format, and exclusionary criteria on population prevalence rates of problem gambling

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  • Robert John Williams
  • Rachel Ann Volberg

Abstract

The present study investigated the impact of survey administration format, survey description and gambling behaviour thresholds on obtained population prevalence rates of problem gambling. A total of 3028 adults were surveyed about their gambling behaviour, with half of these surveys administered face-to-face and half over the telephone, and half of the surveys being described as a 'gambling survey' and half as a 'health and recreation' survey. Population prevalence rates of problem gambling using the CPGI were 133% higher in 'gambling' vs 'health and recreation' surveys and 55% higher in face-to-face administration compared to telephone administration. If people with less than Can$300 in annual gambling expenditures are not asked questions about problem gambling, then the obtained problem gambling prevalence rate is 42% lower. When all of these elements are aligned they result in markedly different problem gambling prevalence rates (4.1% vs 0.8%). The mechanisms for these effects and recommended procedures for future prevalence studies are discussed.

Suggested Citation

  • Robert John Williams & Rachel Ann Volberg, 2009. "Impact of survey description, administration format, and exclusionary criteria on population prevalence rates of problem gambling," International Gambling Studies, Taylor & Francis Journals, vol. 9(2), pages 101-117, August.
  • Handle: RePEc:taf:intgms:v:9:y:2009:i:2:p:101-117
    DOI: 10.1080/14459790902911653
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    Cited by:

    1. Gainsbury, Sally M. & Aro, David & Ball, Dianne & Tobar, Christian & Russell, Alex, 2015. "Optimal content for warning messages to enhance consumer decision making and reduce problem gambling," Journal of Business Research, Elsevier, vol. 68(10), pages 2093-2101.

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