Historicizing the ‘ethnic’ in ethnic entrepreneurship: The case of the ethnic Chinese in Bangkok

This paper aims to come to a better understanding of the meaning of ‘ethnic’ in ethnic entrepreneurship for second- and third-generation ethnic Chinese entrepreneurs in Bangkok, Thailand. Research on ethnic Chinese entrepreneurship in Southeast Asia typically investigates the dominance, attributed to specific ‘Chinese’ cultural values and strong intra-ethnic networks, of the ethnic Chinese in business and entrepreneurship. Our research among second- and third-generations shows an inclination of the interviewees to emphasize the irrelevance of their ‘ethnic’ Chinese background in entrepreneurship. To understand the meanings of the expressed irrelevance, we argue that it is constructive to incorporate a historical/generational approach of the ethnic group (migration history, nationalism) and of the business (social organization) into the study of ethnic entrepreneurship. The contribution to ethnic entrepreneurship research is threefold. Firstly, we show how a generational lens provides a more nuanced understanding of the ‘ethnic’ in ethnic entrepreneurship. Secondly, we show how incorporating the historical context helps to position business conduct in the social/societal experiences of entrepreneurs. Finally, our case study of ethnic Chinese entrepreneurs in Thailand brings an Asian perspective to ethnic entrepreneurship debates that generally concern European and North American research studies and thus hopes to inspire future comparative research.