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Introduction

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  • Jose Roig

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Suggested Citation

  • Jose Roig, 2010. "Introduction," Service Business, Springer;Pan-Pacific Business Association, vol. 4(1), pages 1-7, March.
  • Handle: RePEc:spr:svcbiz:v:4:y:2010:i:1:p:1-7
    DOI: 10.1007/s11628-009-0085-3
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    References listed on IDEAS

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    1. Mónica Arroyo-Vázquez & Peter Sijde & Fernando Jiménez-Sáez, 2010. "Innovative and creative entrepreneurship support services at universities," Service Business, Springer;Pan-Pacific Business Association, vol. 4(1), pages 63-76, March.
    2. Ward Roofthooft, 2010. "Customer equity: a creative tool for SMEs in the services industry," Service Business, Springer;Pan-Pacific Business Association, vol. 4(1), pages 37-48, March.
    3. Mauricio Uriona-Maldonado & Leonardo Souza & Gregorio Varvakis, 2010. "Focus on practice service process innovation in the Brazilian electric energy sector," Service Business, Springer;Pan-Pacific Business Association, vol. 4(1), pages 77-88, March.
    4. Kun-Huang Huarng & Tiffany Yu & Jian Huang, 2010. "The impacts of instructional video advertising on customer purchasing intentions on the Internet," Service Business, Springer;Pan-Pacific Business Association, vol. 4(1), pages 27-36, March.
    5. Peter Wyer & Stephen Donohoe & Patrick Matthews, 2010. "Fostering strategic learning capability to enhance creativity in small service businesses," Service Business, Springer;Pan-Pacific Business Association, vol. 4(1), pages 9-26, March.
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