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Online Promotion Of Tourism In Prague

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Author Info

  • Cezar Mihălcescu

    ()
    (Romanian American University)

  • Beatrice Sion

    ()
    (Romanian American University)

  • Alexandra Mărginean

    ()
    (Romanian American University)

Registered author(s):

    Abstract

    Prague, the golden city of Europe, is one of the most sought European destinations for tourism, due to its tourist, cultural and political sights. Another reason why Prague is an extremely visited city is because it has a lot of lodging units that cover a large array of geographical positions as well as a classification according to price categories. An important tool in attracting customers is online promotion. This happens with the help of city presentation websites, of public interest landmarks, of hotels and hostels etc.

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    File URL: http://www.rebe.rau.ro/RePEc/rau/journl/WI11/REBE-WI11-A1.pdf
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    Bibliographic Info

    Article provided by Romanian-American University in its journal Romanian Economic and Business Review.

    Volume (Year): 6 (2011)
    Issue (Month): 4 (december)
    Pages: 7-17

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    Handle: RePEc:rau:journl:v:6:y:2011:i:4:p:7-17

    Contact details of provider:
    Postal: Bd.Expozitiei 1B, Bucuresti, Sector 1, Etaj 3, 012101
    Phone: +4-0372-120.131
    Fax: +4-021-202.91.51
    Email:
    Web page: http://www.rau.ro/
    More information through EDIRC

    Related research

    Keywords: tourism; Internet; website; Prague;

    References

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    Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
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    1. Christian Longhi, 2008. "Usages of the internet and e-tourism. Towards a new economy of tourism," Working Papers halshs-00277767, HAL.
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