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Design of Subscription Programs for a Performing Arts Series

Author

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  • Currim, Imran S
  • Weinberg, Charles B
  • Wittink, Dick R

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  • Currim, Imran S & Weinberg, Charles B & Wittink, Dick R, 1981. "Design of Subscription Programs for a Performing Arts Series," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 8(1), pages 67-75, June.
    • Handle: RePEc:oup:jconrs:v:8:y:1981:i:1:p:67-75
    DOI: 10.1086/208842
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    1. Ohlwein, Martin, 2022. "Same but different - The effect of the unit of measure on the valuation of a unit price," Journal of Retailing and Consumer Services, Elsevier, vol. 66(C).
    2. Manalo, Alberto B., 1990. "Assessing The Importance Of Apple Attributes: An Agricultural Application Of Conjoint Analysis," Northeastern Journal of Agricultural and Resource Economics, Northeastern Agricultural and Resource Economics Association, vol. 19(2), pages 1-7, October.
    3. Maren Hein & Peter Kurz & Winfried J. Steiner, 2020. "Analyzing the capabilities of the HB logit model for choice-based conjoint analysis: a simulation study," Journal of Business Economics, Springer, vol. 90(1), pages 1-36, February.
    4. Ahlert, Dieter & Evanschitzky, Heiner & Thesing, Miriam, 2006. "Zahlungsbereitschaft im online Handel: Eine empirische Untersuchung mittels der Conjoint Analyse / Ahlert,D. / Evanschitzky, H," Working Papers 34, University of Münster, Competence Center Internet Economy and Hybrid Systems, European Research Center for Information Systems (ERCIS).
    5. Kamakura, Wagner A. & Schimmel, Carl W., 2013. "Uncovering audience preferences for concert features from single-ticket sales with a factor-analytic random-coefficients model," International Journal of Research in Marketing, Elsevier, vol. 30(2), pages 129-142.
    6. Esteban-Bravo, Mercedes & Leszkiewicz, Agata & Vidal-Sanz, Jose M., 2012. "Reconsidering optimal experimental design for conjoint analysis," DEE - Working Papers. Business Economics. WB wb121405, Universidad Carlos III de Madrid. Departamento de Economía de la Empresa.
    7. Eggers, Felix & Sattler, Henrik, 2009. "Hybrid individualized two-level choice-based conjoint (HIT-CBC): A new method for measuring preference structures with many attribute levels," International Journal of Research in Marketing, Elsevier, vol. 26(2), pages 108-118.
    8. Manalo, Alberto B., 1989. "Benefits Sought by Apple Consumers," Working Papers 115908, Regional Research Project NE-165 Private Strategies, Public Policies, and Food System Performance.
    9. Teichert, Thorsten Andreas, 1996. "The confounding of effects in rank-based conjoint-analysis," Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel 409, Christian-Albrechts-Universität zu Kiel, Institut für Betriebswirtschaftslehre.
    10. Benedikt M. Brand & Theresa Maria Rausch & Jannika Brandel, 2022. "The Importance of Sustainability Aspects When Purchasing Online: Comparing Generation X and Generation Z," Sustainability, MDPI, vol. 14(9), pages 1-28, May.
    11. Verlegh, Peeter W.J. & Schifferstein, Hendrik N.J. & Wittink, Dick R., 2001. "Range And Number-Of-Levels Effects In Derived And Stated Measures Of Attribute Importance," Mansholt Working Papers 46449, Wageningen University, Mansholt Graduate School of Social Sciences.
    12. Wuyts, S.H.K. & Stremersch, S. & Franses, Ph.H.B.F., 2001. "Buying High Tech Products," ERIM Report Series Research in Management ERS-2001-27-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
    13. Li, Feng & Du, Timon C. & Wei, Ying, 2020. "Enhancing supply chain decisions with consumers’ behavioral factors: An illustration of decoy effect," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 144(C).
    14. Tsusaka, T. & Orr, A. & Msere, H. & Harris, D. & Rao, N. Vpr Ganga, 2018. "Fuelwood or Grain? A Conjoint Analysis of Trait Preferences for Pigeonpea among Smallholders in Southern Malawi," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277435, International Association of Agricultural Economists.

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