IDEAS home Printed from https://ideas.repec.org/a/oup/jconrs/v14y1987i3p363-71.html
   My bibliography  Save this article

Inferential Beliefs in Consumer Evaluations: An Assessment of Alternative Processing Strategies

Author

Listed:
  • Ford, Gary T
  • Smith, Ruth Ann

Abstract

No abstract is available for this item.

Suggested Citation

  • Ford, Gary T & Smith, Ruth Ann, 1987. "Inferential Beliefs in Consumer Evaluations: An Assessment of Alternative Processing Strategies," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(3), pages 363-371, December.
    • Handle: RePEc:oup:jconrs:v:14:y:1987:i:3:p:363-71
    DOI: 10.1086/209119
    as

    Download full text from publisher

    File URL: http://dx.doi.org/10.1086/209119
    Download Restriction: no
    File URL: https://libkey.io/10.1086/209119?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Yan, Dengfeng & Duclos, Rod, 2013. "Making sense of numbers: Effects of alphanumeric brands on consumer inference," International Journal of Research in Marketing, Elsevier, vol. 30(2), pages 179-184.
    2. Verhagen, Tibert & Dolen, Willemijn van, 2007. "Explaining Online Purchase Intentions: A Multi-Channel Store Image Perspective," Serie Research Memoranda 0008, VU University Amsterdam, Faculty of Economics, Business Administration and Econometrics.
    3. Young-Han Kim & Praveen Aggarwal & Young-Myung Ha & Tai Hoon Cha, 2006. "Optimal pricing strategy for foreign market entry: a game theoretic approach," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 27(8), pages 643-653.
    4. Daniel J Walters & Hal E Hershfield & J Jeffrey Inman & Rebecca K Ratner, 2020. "Consumers Make Different Inferences and Choices When Product Uncertainty Is Attributed to Forgetting Rather than Ignorance [Is Memory Schematic?]," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 47(1), pages 56-78.
    5. Lee, Dong Hwan & Olshavsky, Richard W., 1997. "Consumers' use of alternative information sources in inference generation: A replication study," Journal of Business Research, Elsevier, vol. 39(3), pages 257-269, July.
    6. Bianca Grohmann & H. Bodur, 2015. "Brand Social Responsibility: Conceptualization, Measurement, and Outcomes," Journal of Business Ethics, Springer, vol. 131(2), pages 375-399, October.
    7. Wu, Fang & Swait, Joffre & Chen, Yuxin, 2019. "Feature-based attributes and the roles of consumers' perception bias and inference in choice," International Journal of Research in Marketing, Elsevier, vol. 36(2), pages 325-340.
    8. Dharun Kasilingam & Soundararaj Ajitha, 2022. "Storytelling in advertisements: understanding the effect of humor and drama on the attitude toward brands," Journal of Brand Management, Palgrave Macmillan, vol. 29(4), pages 341-362, July.
    9. Anna M. Cianci & Satoris S. Culbertson, 2010. "The Impact of Motivational and Cognitive Factors on Optimistic Earnings Forecasts," Chapters, in: Brian Bruce (ed.), Handbook of Behavioral Finance, chapter 11, Edward Elgar Publishing.
    10. Marc Jekel & Andreas Glockner & Arndt Broder & Viktoriya Maydych, 2014. "Approximating rationality under incomplete information: Adaptive inferences for missing cue values based on cue-discrimination," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 9(2), pages 129-147, March.
    11. repec:cup:judgdm:v:9:y:2014:i:2:p:129-147 is not listed on IDEAS

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:oup:jconrs:v:14:y:1987:i:3:p:363-71. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: the person in charge (email available below). General contact details of provider: https://academic.oup.com/jcr .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.