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Kisses, Handshakes, COVID-19 – Will the Pandemic Change Us Forever?

Author

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  • Matschke, Xenia
  • Rieger, Marc Oliver

Abstract

We study the changes in greeting behavior caused by the COVID-19 pandemic. We find that after the use of handshakes and social kissing as forms of greeting decreased drastically, they became common again already a few months after the outbreak. Nevertheless, a consistently large proportion of respondents (around 57%) plan to change their greeting behavior permanently, either because they simply became used to it or because they want to avoid the danger of contracting and transmitting infectious diseases. As can be seen from the results of the first survey wave in April, 2020, the belief in conspiracy theories about COVID-19 did not influence the greeting behavior of individuals, but it proved to have a strong impact in the second survey wave in September, 2020.

Suggested Citation

  • Matschke, Xenia & Rieger, Marc Oliver, 2021. "Kisses, Handshakes, COVID-19 – Will the Pandemic Change Us Forever?," Review of Behavioral Economics, now publishers, vol. 8(1), pages 25-46, April.
    • Handle: RePEc:now:jnlrbe:105.00000132
    DOI: 10.1561/105.00000132
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    Cited by:

    1. Nabity-Grover, Teagen & Cheung, Christy M.K. & Bennett Thatcher, Jason, 2023. "How COVID-19 stole Christmas: How the pandemic shifted the calculus around social media Self-Disclosures," Journal of Business Research, Elsevier, vol. 154(C).

    More about this item

    Keywords

    COVID-19; SARS-CoV-2; handshakes; social kissing; greetings; behavioral changes; conspiracy theories;
    All these keywords.

    JEL classification:

    • I12 - Health, Education, and Welfare - - Health - - - Health Behavior
    • Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification

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