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From ¡°Double Pyramid¡± Thoughts to Corporate Social Responsibility for Enterprise Employees

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  • Guiling Wei

Abstract

The purpose of this paper is to study corporate social responsibility for staffs based on the pyramid of Maslow¡¯s hierarchy of human needs and the pyramid of Carroll¡¯s corporate social responsibility. This research takes advantage of ¡°double pyramid¡± thoughts to discuss some enterprises lack of corporate social responsibility for their employees. Today, we are building of a harmonious society, each enterprise should not only realize the profit maximization, but also to meet the individual needs of employees. All enterprises should not only undertake financial responsibility, but also undertake social responsibility. In a word, those enterprises that their employees¡¯ personal needs and social welfare are all brought into the enterprises¡¯ agenda, can have the favorable development, and will grow much bigger and stronger.

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  • Guiling Wei, 2013. "From ¡°Double Pyramid¡± Thoughts to Corporate Social Responsibility for Enterprise Employees," Journal of Management and Strategy, Journal of Management and Strategy, Sciedu Press, vol. 4(1), pages 108-112, February.
    • Handle: RePEc:jfr:jms111:v:4:y:2013:i:1:p:108-112
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    References listed on IDEAS

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    1. S. Brammer & Geoffrey Williams & John Zinkin, 2007. "Religion and Attitudes to Corporate Social Responsibility in a Large Cross-Country Sample," Journal of Business Ethics, Springer, vol. 71(3), pages 229-243, March.
    2. Carroll, Archie B., 1991. "The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders," Business Horizons, Elsevier, vol. 34(4), pages 39-48.
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    Cited by:

    1. Stoian Ciprian-Dumitru, 2013. "How To Deal With Corporate Social Responsibility Related To Employees," Annals of Faculty of Economics, University of Oradea, Faculty of Economics, vol. 1(1), pages 1675-1681, July.
    2. Roger C.Y. Chen & Chen‐Hsun Lee & Shih‐Wei Hung, 2020. "The relationship between ex‐ante cost of equity capital and corporate social responsibility in introductory and maturity period," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(2), pages 1089-1107, March.

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