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Kucuk ve Orta Olcekli Isletmelerin Cevre Algilari ve Alici-Tedarikci Iliskilerinin Cevreci Uygulamalar Uzerindeki Etkisi

Author

Listed:
  • Samet GUNER

    (Sakarya Universitesi, Isletme Fakultesi, Isletme Bolumu)

  • Erman COSKUN

    (Sakarya Universitesi, Isletme Fakultesi, Yonetim Bilisim Sistemleri Bolumu)

Abstract

Bu arastirma, kucuk ve orta olcekli isletmelerin cevrecilik al-gilarini aciklamak ve onlarin perspektifinden tedarikcilerinin ve musterilerinin cevrecilik hakkindaki tutum ve goruslerini ortaya koymak amaciyla yapilmistir. Arastirma sonuclarina gore, kucuk ve orta olcekli isletmelerin cevrecilik konusunda yeterince bilgi sahibi olmadiklari ve rekabet avantaji olarak kullanabilecekleri bazi ozelliklerinden istifade edemedikleri ortaya konmustur. Ayrica, musterilerin cevre hassasiyetlerinin, firmalarin cevreci uygulamalarina ve tedarikci secimlerine etki ettigi sonucuna ulasilmistir.

Suggested Citation

  • Samet GUNER & Erman COSKUN, 2013. "Kucuk ve Orta Olcekli Isletmelerin Cevre Algilari ve Alici-Tedarikci Iliskilerinin Cevreci Uygulamalar Uzerindeki Etkisi," Ege Academic Review, Ege University Faculty of Economics and Administrative Sciences, vol. 13(2), pages 151-167.
    • Handle: RePEc:ege:journl:v:13:y:2013:i:2:p:151-167
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    More about this item

    Keywords

    Alici-tedarikci iliskileri; cevre; cevrecilik; musteri; tedarikci; tedarik zinciri yonetimi;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation

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