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Interactive design of personalised tourism routes

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  • Rodríguez, Beatriz
  • Molina, Julián
  • Pérez, Fátima
  • Caballero, Rafael

Abstract

The tourism sector has evolved in recent times, with a transformation in tourists’ preferences and behaviour. They are increasingly abandoning standard tours in favour of more personalised options. New technologies offer easy access to a large amount of tourism information. However, this also means it is difficult for a decision-maker to assess all the possible alternatives for designing a customised trip. Making such decisions may well require the resolution of conflicting objectives. Therefore, in this paper we develop a tool that provides each tourist with the itinerary best suited to their needs. This itinerary can include the desired different activities on an established schedule, bearing in mind the tourist’s wishes and needs, along with the characteristics of the area. This is done by using a mathematical model and interactive multi-criteria techniques. Finally, we will carry out a practical application in the Autonomous Region of Andalusia.

Suggested Citation

  • Rodríguez, Beatriz & Molina, Julián & Pérez, Fátima & Caballero, Rafael, 2012. "Interactive design of personalised tourism routes," Tourism Management, Elsevier, vol. 33(4), pages 926-940.
    • Handle: RePEc:eee:touman:v:33:y:2012:i:4:p:926-940
    DOI: 10.1016/j.tourman.2011.09.014
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    Cited by:

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    3. Kotiloglu, S. & Lappas, T. & Pelechrinis, K. & Repoussis, P.P., 2017. "Personalized multi-period tour recommendations," Tourism Management, Elsevier, vol. 62(C), pages 76-88.
    4. Wei-Ta Fang & Chin-Wei Huang & Jui-Yu Chou & Bai-You Cheng & Shang-Shu Shih, 2015. "Low Carbon Footprint Routes for Bird Watching," Sustainability, MDPI, vol. 7(3), pages 1-21, March.
    5. Wolfgang Wörndl & Alexander Hefele & Daniel Herzog, 2017. "Recommending a sequence of interesting places for tourist trips," Information Technology & Tourism, Springer, vol. 17(1), pages 31-54, March.
    6. José Ruiz-Meza & Jairo R. Montoya-Torres, 2021. "Tourist trip design with heterogeneous preferences, transport mode selection and environmental considerations," Annals of Operations Research, Springer, vol. 305(1), pages 227-249, October.
    7. Zheng, Weimin & Liao, Zhixue & Qin, Jing, 2017. "Using a four-step heuristic algorithm to design personalized day tour route within a tourist attraction," Tourism Management, Elsevier, vol. 62(C), pages 335-349.
    8. Ruiz-Meza, José & Montoya-Torres, Jairo R., 2022. "A systematic literature review for the tourist trip design problem: Extensions, solution techniques and future research lines," Operations Research Perspectives, Elsevier, vol. 9(C).
    9. Du, Jiaoman & Zhou, Jiandong & Li, Xiang & Li, Lei & Guo, Ao, 2021. "Integrated self-driving travel scheme planning," International Journal of Production Economics, Elsevier, vol. 232(C).

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