Value Creation through Service Offers
AbstractThis paper discusses the profitability of service offerings by small and medium sized industrial firms. The first part summarizes the main arguments supporting the theoretical debate. The second part presents the results of a field study made in six industrial SMEs; it highlights the heterogeneity of their policies and practices regarding the pricing and costing of their service offers. The last part of the paper stresses the conditions and actions required to make services actually profitable for manufacturing companies.
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Bibliographic InfoArticle provided by Elsevier in its journal European Management Journal.
Volume (Year): 24 (2006)
Issue (Month): 1 (February)
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Web page: http://www.elsevier.com/wps/find/journaldescription.cws_home/115/description#description
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- Tether, B. & Bascavusoglu-Moreau, E., 2012. "A Different Path to Growth? Service Innovation and Performance amongst UK Manufacturers," ESRC Centre for Business Research - Working Papers wp433, ESRC Centre for Business Research.
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- Sophie BOUTILLIER & Blandine LAPERCHE & Fabienne PICARD, 2013. "L’économie de la fonctionnalité : perspective historique et illustration empirique The economy of functionality: historical perspective and empirical illustration," Working Papers 35, Réseau de Recherche sur l’Innovation. / Research Network on Innovation.
- Marc Bollecker, 2009. "Contrôleur de gestion : une fonction en danger ?," Post-Print halshs-00456209, HAL.
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