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An energy-motivation case study

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  • Fawkes, S.
  • Bratley, J.

Abstract

Most energy-management case studies focus on capital investments in new technical equipment, such as more-efficient boilers, lighting systems or computerised energy-management systems. The wide range of technical options for saving energy are well documented and advertised. Another aspect of energy management--namely the achievement of [`]no cost' or [`]good housekeeping' measures through well-organised motivation and incentive campaigns--is not so well reported. This is due to there being few examples of this type of project, which itself probably reflects the energy managers' preferences for dealing with [`]hard' engineering rather than [`]soft' people-orientated issues. This paper documents the development and implementation of a motivation campaign for the Social Services Department of Coventry City Council which was novel for two reasons: first, it is believed to be the first motivation campaign in a Social Services department; and secondly, it involved the use of training, incentives and feedback in an integrated way that it is believed greatly boosted its effectiveness.

Suggested Citation

  • Fawkes, S. & Bratley, J., 1989. "An energy-motivation case study," Applied Energy, Elsevier, vol. 34(1), pages 57-68.
  • Handle: RePEc:eee:appene:v:34:y:1989:i:1:p:57-68
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