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Rethinking post-tourism in the age of social media

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  • Jansson, André

Abstract

The article explores how the culture of spreadable social media affects post-tourism, and, by extension, the boundaries of tourism. Post-tourism is understood as a generalized social condition that entails de-differentiation between tourism and other social realms as well as a complex set of reactions against this predominant trend. Through a case study of urban explorers the article demonstrates how spreadable media impose new layers of reflexivity and hesitation as to whether and how to share tourist representations. While spreadable media provide resources for personalized communication they also make it more difficult to uphold cultural boundaries and distinctions. Differences in handling spreadability testify to the extended role of post-tourism as a site of symbolic struggle among the aspirational middle classes.

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  • Jansson, André, 2018. "Rethinking post-tourism in the age of social media," Annals of Tourism Research, Elsevier, vol. 69(C), pages 101-110.
  • Handle: RePEc:eee:anture:v:69:y:2018:i:c:p:101-110
    DOI: 10.1016/j.annals.2018.01.005
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    References listed on IDEAS

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    3. Fan, Daisy X.F. & Buhalis, Dimitrios & Lin, Bingna, 2019. "A tourist typology of online and face-to-face social contact: Destination immersion and tourism encapsulation/decapsulation," Annals of Tourism Research, Elsevier, vol. 78(C), pages 1-1.
    4. Assiouras, Ioannis & Skourtis, George & Giannopoulos, Antonios & Buhalis, Dimitrios & Koniordos, Michalis, 2019. "Value co-creation and customer citizenship behavior," Annals of Tourism Research, Elsevier, vol. 78(C), pages 1-1.
    5. WeiChung Huang & LiChung Jen, 2020. "Color Place Marketing—The Role of Atmospheric Colors on Place Product Association and Consumer Choices in Luoyang, China," Sustainability, MDPI, vol. 12(23), pages 1-20, November.
    6. Tingting Fan & Zhongxuan Lin, 2022. "Toward Tourists–Media–Cities Tourism: Xi’an as a Wanghong City," Sustainability, MDPI, vol. 14(19), pages 1-18, September.
    7. Moro, Sérgio & Lopes, Rui J. & Esmerado, Joaquim & Botelho, Miguel, 2020. "Service quality in airport hotel chains through the lens of online reviewers," Journal of Retailing and Consumer Services, Elsevier, vol. 56(C).
    8. Simović, Olivera & Rađenović, Žarko & Perović, Djurdjica & Vujačić, Vesna, 2020. "Tourism in the Digital Age: E-booking Perspective," Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (2020), Virtual Conference, in: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Virtual Conference, 10-12 September 2020, pages 616-627, IRENET - Society for Advancing Innovation and Research in Economy, Zagreb.
    9. Milazzo, Liselle & Santos, Carla Almeida, 2022. "Fanship and imagination: The transformation of everyday spaces into Lieux D'Imagination," Annals of Tourism Research, Elsevier, vol. 94(C).
    10. Alina Petronela Pricope Vancia & Codruța Adina Băltescu & Gabriel Brătucu & Alina Simona Tecău & Ioana Bianca Chițu & Liliana Duguleană, 2023. "Examining the Disruptive Potential of Generation Z Tourists on the Travel Industry in the Digital Age," Sustainability, MDPI, vol. 15(11), pages 1-19, May.
    11. T. S. Stumpf & Christopher B. Califf & Joshua J. Frye, 2020. "Technological metaworlds in travel," Information Technology & Tourism, Springer, vol. 22(2), pages 273-296, June.
    12. KARACA , Şükran & KEMERCİ , Murat & BARAN , Züleyhan, 2022. "The Effect Of Social Media Use And Self-Promotion On Travel Photo Sharing," Academic Review of Humanities and Social Sciences, Bursa Teknik Üniversitesi, vol. 5(1), pages 92-104.
    13. Sterchele, Davide, 2020. "Memorable tourism experiences and their consequences: An interaction ritual (IR) theory approach," Annals of Tourism Research, Elsevier, vol. 81(C).
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