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Composite Indicators for the Evaluation of the Competitiveness of an Industrial Enterprise (The Case of the Wine Industry)

Author

Listed:
  • Gergana Dimitrova
  • Donka Keskinova

Abstract

Competitiveness management is both a subject, a goal and a challenge in the research and expertise of many scientists, analysts, researchers and managers. With its multidimensional and multilevel structure defining it, the category is regarded as a foundation for the functioning of both individual economic units and entire sectors and economies of countries. Recognizing that competitive enterprises are a major drive of the nation's competitiveness (Garelli, 2002), the focus is on the microeconomic aspects of the category, with a reasoned focus on industrial enterprises. All this determines the evaluation of the company's competitiveness as particularly significant, both theoretically and practically. In this regard, the present study presents an algorithm for the construction of composite indicators for its evaluation, as well as the results of its testing in micro and small enterprises from the wine-producing industry in the Plovdiv region.

Suggested Citation

  • Gergana Dimitrova & Donka Keskinova, 2020. "Composite Indicators for the Evaluation of the Competitiveness of an Industrial Enterprise (The Case of the Wine Industry)," Economic Studies journal, Bulgarian Academy of Sciences - Economic Research Institute, issue 2, pages 74-91.
    • Handle: RePEc:bas:econst:y:2020:i:2:p:74-91
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    More about this item

    JEL classification:

    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics
    • L66 - Industrial Organization - - Industry Studies: Manufacturing - - - Food; Beverages; Cosmetics; Tobacco
    • C01 - Mathematical and Quantitative Methods - - General - - - Econometrics

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