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Effects Of Corporate Diversification On Its Performance: The Case Of Croatian Non-Life Insurance Industry

Author

Listed:
  • Ivan Pavic

    (University of Split, Croatia)

  • Maja Pervan

    (University of Split, Croatia)

Abstract

Although a number of authors have tried to investigate different aspects of insurance industry, there is still little research done and evidence on the performance effect of diversification in either life or non-life insurance industry. This is especially true for the Croatian insurance industry. Therefore, the authors of this article find it valuable to investigate the relationship between product diversification and performance. In testing this relationship we employ different methods of financial performance and diversification assessment.

Suggested Citation

  • Ivan Pavic & Maja Pervan, 2010. "Effects Of Corporate Diversification On Its Performance: The Case Of Croatian Non-Life Insurance Industry," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 19(1), pages 49-66, june.
    • Handle: RePEc:avo:emipdu:v:19:y:2010:i:1:p:49-66
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    References listed on IDEAS

    as
    1. J.A. Bikker & J. Gorter, 2008. "Performance of the Dutch non-life insurance industry: competition, efficiency and focus," Working Papers 08-01, Utrecht School of Economics.
    2. Berger, Allen N. & Cummins, J. David & Weiss, Mary A. & Zi, Hongmin, 2000. "Conglomeration versus Strategic Focus: Evidence from the Insurance Industry," Journal of Financial Intermediation, Elsevier, vol. 9(4), pages 323-362, October.
    3. Cummins, J. David & Danzon, Patricia M., 1997. "Price, Financial Quality, and Capital Flows in Insurance Markets," Journal of Financial Intermediation, Elsevier, vol. 6(1), pages 3-38, January.
    4. Stan Xiao Li & Royston Greenwood, 2004. "The effect of within‐industry diversification on firm performance: synergy creation, multi‐market contact and market structuration," Strategic Management Journal, Wiley Blackwell, vol. 25(12), pages 1131-1153, December.
    5. Abhirup Chakrabarti & Kulwant Singh & Ishtiaq Mahmood, 2007. "Diversification and performance: evidence from East Asian firms," Strategic Management Journal, Wiley Blackwell, vol. 28(2), pages 101-120, February.
    6. Andre P. Liebenberg & David W. Sommer, 2008. "Effects of Corporate Diversification: Evidence From the Property–Liability Insurance Industry," Journal of Risk & Insurance, The American Risk and Insurance Association, vol. 75(4), pages 893-919, December.
    7. Cynthia A. Montgomery, 1994. "Corporate Diversificaton," Journal of Economic Perspectives, American Economic Association, vol. 8(3), pages 163-178, Summer.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Corporate diversification; performance; non-life insurance; Croatia;
    All these keywords.

    JEL classification:

    • G22 - Financial Economics - - Financial Institutions and Services - - - Insurance; Insurance Companies; Actuarial Studies

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