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Project HOPE: Online social network changes in an HIV prevention randomized controlled trial for African American and Latino men who have sex with men

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  • Young, S.D.
  • Holloway, I.
  • Jaganath, D.
  • Rice, E.
  • Westmoreland, D.
  • Coates, T.

Abstract

Objectives. We examined whether and how an HIV prevention diffusion-based intervention spread throughout participants' online social networks and whether changes in social network ties were associated with increased HIV prevention and testing behaviors. Methods. We randomly assigned 112 primarily racial/ethnic minority men who have sex with men (MSM) to receive peer-delivered HIV (intervention) or general health (control) information over 12 weeks through closed Facebook groups. We recorded participants' public Facebook friend networks at baseline (September 2010) and follow-up (February 2011), and assessed whether changes in network growth were associated with changes in health engagement and HIV testing. Results. Within-group ties increased in both conditions from baseline to follow-up. Among the intervention group, we found a significant positive relation between increased network ties and using social media to discuss sexual behaviors. We found a positive trending relationship between increased network ties and likelihood of HIV testing, follow-up for test results, and participation in online community discussions. No significant differences were seen within control groups. Conclusions. Among high-risk MSM, peer-led social media HIV prevention interventions can increase community cohesion. These changes appear to be associated with increased HIV prevention and testing behaviors.

Suggested Citation

  • Young, S.D. & Holloway, I. & Jaganath, D. & Rice, E. & Westmoreland, D. & Coates, T., 2014. "Project HOPE: Online social network changes in an HIV prevention randomized controlled trial for African American and Latino men who have sex with men," American Journal of Public Health, American Public Health Association, vol. 104(9), pages 1707-1712.
    • Handle: RePEc:aph:ajpbhl:10.2105/ajph.2014.301992_9
    DOI: 10.2105/AJPH.2014.301992
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    Cited by:

    1. Isaac Chun-Hai Fung & Jingjing Yin & Keisha D. Pressley & Carmen H. Duke & Chen Mo & Hai Liang & King-Wa Fu & Zion Tsz Ho Tse & Su-I Hou, 2019. "Pedagogical Demonstration of Twitter Data Analysis: A Case Study of World AIDS Day, 2014," Data, MDPI, vol. 4(2), pages 1-12, June.
    2. Ian W. Holloway & Robert Bednarczyk & Vincent L. Fenimore & Cameron Goldbeck & Elizabeth Wu & Rebecca Himmelstein & Diane Tan & Laura Randall & Chelsea S. Lutz & Paula M. Frew, 2018. "Factors Associated with Immunization Opinion Leadership among Men Who Have Sex with Men in Los Angeles, California," IJERPH, MDPI, vol. 15(5), pages 1-12, May.
    3. Shelton, Rachel C. & Lee, Matthew & Brotzman, Laura E. & Crookes, Danielle M. & Jandorf, Lina & Erwin, Deborah & Gage-Bouchard, Elizabeth A., 2019. "Use of social network analysis in the development, dissemination, implementation, and sustainability of health behavior interventions for adults: A systematic review," Social Science & Medicine, Elsevier, vol. 220(C), pages 81-101.
    4. Irina Radu & Mandy Scheermesser & Martina Rebekka Spiess & Christina Schulze & Daniela Händler-Schuster & Jessica Pehlke-Milde, 2023. "Digital Health for Migrants, Ethnic and Cultural Minorities and the Role of Participatory Development: A Scoping Review," IJERPH, MDPI, vol. 20(20), pages 1-31, October.

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