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The Role Of Strategy In Achieving Performance And International Recognition – The Case Of Romanian Advanced Research Universities

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Author Info

  • Ruxandra CIULU

    ()
    („Alexandru Ioan Cuza” University of Iasi, Romania)

  • Olesia MIHAI

    ()
    („Alexandru Ioan Cuza” University of Iasi, Romania)

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    Abstract

    The paper addresses the issue of strategy in higher education, applied to a group oftop Romanian public universities. After reviewing the concepts of strategy (and its related sub-concepts), performance and internationalization, the authors briefly analyze the websites of the twelve Romanian universities included in the category ‘advanced research and education’. The study assesses the chances of Romanian universities to be included in the category of ‘top universities worldwide’ and concludes that analyzed universities need to, at least, double their scores in order to increase their chances to enter international rankings. Finally, two very popular instruments (SWOT, benchmarking) are briefly presented and suggested to be applied in higher education.

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    File URL: http://www.rebs.ro/articles/pdfs/133.pdf
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    Bibliographic Info

    Article provided by Alexandru Ioan Cuza University, Faculty of Economics and Business Administration in its journal Review of Economic and Business Studies.

    Volume (Year): (2012)
    Issue (Month): 9 (June)
    Pages: 137-157

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    Handle: RePEc:aic:revebs:y:2012:i:9:ciulur

    Contact details of provider:
    Postal: Universitatea Al. I. Cuza; B-dul Carol I nr. 22; Iasi
    Phone: 004 0232 201070
    Fax: 004 0232 217000
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    Web page: http://rebs.ro/
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    Related research

    Keywords: HIGHER EDUCATION; Romania; strategy; performance; university;

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    References

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    1. Tommaso Agasisti, 2011. "Performances and spending efficiency in higher education: a European comparison through non-parametric approaches," Education Economics, Taylor & Francis Journals, vol. 19(2), pages 199-224.
    2. Dyson, Robert G., 2004. "Strategic development and SWOT analysis at the University of Warwick," European Journal of Operational Research, Elsevier, vol. 152(3), pages 631-640, February.
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