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Issues About Marketing Journals’ Special Issues

Author

Listed:
  • Salim Moussa

Abstract

A special issue (SI) of an academic journal is a collection of articles on a specific research topic or theme, guest-edited by experts in the field. These SIs are becoming increasingly popular among marketing journals. Surprisingly, this group includes the discipline’s top-tier and top journals. But, what are the consequences of the profusion of SIs, particularly in marketing’s most prestigious/reputable journals? What are the disadvantages of SIs’ new incursion, and sometimes even dominance? In this paper, the author investigates the SIs published over the last five years (i.e., 2018-2022) in marketing’s top and top-tier journals. The aim of doing so is to draw attention to SI-related issues such as space allocation, intellect left to rot, command economy of ideas, over-fragmentation/specialization of marketing, and publication ethics.

Suggested Citation

  • Salim Moussa, 2022. "Issues About Marketing Journals’ Special Issues," Journal of Emerging Trends in Marketing and Management, The Bucharest University of Economic Studies, vol. 1(1), pages 160-170, November.
    • Handle: RePEc:aes:jetimm:v:1:y:2022:i:1:p:160-170
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    File URL: http://www.etimm.ase.ro/RePEc/aes/jetimm/2022/ETIMM_V01_2022_45.pdf
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    References listed on IDEAS

    as
    1. Salim Moussa, 2021. "Are FT50 journals really leading? A comment on Fassin," Scientometrics, Springer;Akadémiai Kiadó, vol. 126(12), pages 9613-9622, December.
    2. Salim Moussa, 2022. "The propagation of error: retracted articles in marketing and their citations," Italian Journal of Marketing, Springer, vol. 2022(1), pages 11-36, March.
    Full references (including those not matched with items on IDEAS)

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    1. Salim Moussa, 2022. "The propagation of error: retracted articles in marketing and their citations," Italian Journal of Marketing, Springer, vol. 2022(1), pages 11-36, March.
    2. Yves Fassin, 2021. "The impact of review articles in management and economics journal rankings and metrics," Scientometrics, Springer;Akadémiai Kiadó, vol. 126(12), pages 9623-9632, December.

    More about this item

    Keywords

    Special issues; marketing journals; issues; publishing ethics.;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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