IDEAS home Printed from https://ideas.repec.org/p/zbw/itsp17/168503.html
   My bibliography  Save this paper

Mobile Game Price Discrimination effect on users of Freemium services– An initial outline of Game of Chance elements in Japanese F2P mobile games

Author

Listed:
  • Koeder, Marco
  • Tanaka, Ema
  • Sugai, Philip

Abstract

This paper offers a look at the Japanese mobile free to play market with a focus on “Gacha”, a game of luck mechanism used in many Japanese games. The paper tries to explain about the concept of Gacha, its different forms, some known regulation issues and briefly looks at player and professional’s insights and discusses an analytical framework for further studies to figure out the reason of player’s acceptance of price discrimination in F2P mobile games.

Suggested Citation

  • Koeder, Marco & Tanaka, Ema & Sugai, Philip, 2017. "Mobile Game Price Discrimination effect on users of Freemium services– An initial outline of Game of Chance elements in Japanese F2P mobile games," 14th ITS Asia-Pacific Regional Conference, Kyoto 2017: Mapping ICT into Transformation for the Next Information Society 168503, International Telecommunications Society (ITS).
    • Handle: RePEc:zbw:itsp17:168503
    as

    Download full text from publisher

    File URL: https://www.econstor.eu/bitstream/10419/168503/1/Koeder-Tanaka-Sugai.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Lehdonvirta, Vili & Castronova, Edward, 2014. "Virtual Economies: Design and Analysis," MIT Press Books, The MIT Press, edition 1, volume 1, number 0262027259, December.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. J. Tuomas Harviainen & Jukka Ojasalo & Somasundaram Nanda Kumar, 2018. "Customer preferences in mobile game pricing: a service design based case study," Electronic Markets, Springer;IIM University of St. Gallen, vol. 28(2), pages 191-203, May.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sugata Marjit & Biswajit Mandal, 2017. "Virtual trade between separated time zones and growth," International Journal of Economic Theory, The International Society for Economic Theory, vol. 13(2), pages 171-183, June.
    2. Koeder, Marco Josef & Tanaka, Ema, 2017. "Game of chance elements in free-to-play mobile games. A freemium business model monetization tool in need of self-regulation?," 28th European Regional ITS Conference, Passau 2017 169473, International Telecommunications Society (ITS).
    3. Olli I. Heimo & J. Tuomas Harviainen & Kai K. Kimppa & Tuomas Mäkilä, 2018. "Virtual to Virtuous Money: A Virtue Ethics Perspective on Video Game Business Logic," Journal of Business Ethics, Springer, vol. 153(1), pages 95-103, November.
    4. Hamari, Juho & Hanner, Nicolai & Koivisto, Jonna, 2017. "Service quality explains why people use freemium services but not if they go premium: An empirical study in free-to-play games," International Journal of Information Management, Elsevier, vol. 37(1), pages 1449-1459.
    5. Gareth W Peters & Ariane Chapelle & Efstathios Panayi, 2016. "Opening discussion on banking sector risk exposures and vulnerabilities from Virtual currencies: An Operational Risk perspective," Journal of Banking Regulation, Palgrave Macmillan, vol. 17(4), pages 239-272, November.
    6. Sugata Marjit, "undated". "Virtual Trade and Growth," Economics Working Papers 02-01/2015, School of Business Administration, American University of Sharjah.
    7. Hao Chen & Hai-Tao Chen, 2021. "The role of social network sites on the relationship between game users and developers: an evolutionary game analysis of virtual goods," Information Technology and Management, Springer, vol. 22(2), pages 67-81, June.
    8. Miikka J. Lehtonen & J. Tuomas Harviainen & Annakaisa Kultima, 2023. "How monetization mechanisms in mobile games influence consumers’ identity extensions," Service Business, Springer;Pan-Pacific Business Association, vol. 17(1), pages 113-136, March.
    9. Milutinovic, Monia, 2018. "Cryptocurrency," Ekonomika, Journal for Economic Theory and Practice and Social Issues, Society of Economists Ekonomika, Nis, Serbia, vol. 64(1), March.
    10. Gareth W. Peters & Ariane Chapelle & Efstathios Panayi, 2014. "Opening discussion on banking sector risk exposures and vulnerabilities from virtual currencies: An operational risk perspective," Papers 1409.1451, arXiv.org.
    11. J. Tuomas Harviainen & Jukka Ojasalo & Somasundaram Nanda Kumar, 2018. "Customer preferences in mobile game pricing: a service design based case study," Electronic Markets, Springer;IIM University of St. Gallen, vol. 28(2), pages 191-203, May.
    12. J. Tuomas Harviainen & Janne Paavilainen & Elina Koskinen, 2020. "Ayn Rand’s Objectivist Ethics Applied to Video Game Business," Journal of Business Ethics, Springer, vol. 167(4), pages 761-774, December.
    13. Benti, Behailu Shiferaw & Haß, Dominik & Stadtmann, Georg, 2021. "Money illusion in free-to-play games," Discussion Papers 422, European University Viadrina Frankfurt (Oder), Department of Business Administration and Economics.

    More about this item

    Keywords

    Free-to-play; freemium; mobile games; lottery; behavior; attitudes; virtual goods; Japan;
    All these keywords.

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:zbw:itsp17:168503. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: ZBW - Leibniz Information Centre for Economics (email available below). General contact details of provider: https://www.itsworld.org/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.