Advanced Search
MyIDEAS: Login to save this paper or follow this series

Changes in Habitual Attendance at Korean Baseball Games

Contents:

Author Info

  • Young Hoon Lee

    ()
    (Department of Economics, Sogang University, Seoul)

  • Hayley Jang

    ()
    (Department of Economics, Sogang University, Seoul)

Abstract

Habit formation in sports game attendance is crucial for sports businesses. Teams with strong habitual attendance sell more tickets and can command higher ticket prices compared with teams without habitual attendance, assuming all other conditions are constant. However, previous empirical studies have found that Korean Professional Baseball League fans do not seem to form attendance habits. This paper revisits this issue using updated panel data, as there have been recent changes in the Korean baseball market (e.g., cultural changes in fan behavior, the introduction of international competition, etc.) by estimating the strength of habitual attendance and testing for the possible occurrence of a structural change in habitual attendance. This study found statistically significant patterns of habitual attendance, although their strength was relatively weak compared with that for Major League Baseball. This structural change from the absence to the presence of such habits occurred in 2006.

Download Info

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
File URL: ftp://163.239.165.41/RePEc/sgo/wpaper/LYH_RIME_2013_5.pdf
File Function: First version, 2013
Download Restriction: no

Bibliographic Info

Paper provided by Research Institute for Market Economy, Sogang University in its series Working Papers with number 1302.

as in new window
Length: 23 pages
Date of creation: 2013
Date of revision:
Handle: RePEc:sgo:wpaper:1302

Contact details of provider:
Postal: 1 Sinsu-dong, Mapo-gu, Seoul 121-742
Phone: 82-2-705-8226
Fax: 82-2-705-8226
Email:
Web page: http://home.sogang.ac.kr/sites/sgrime
More information through EDIRC

Related research

Keywords: Attendance; habit-formation; panel data; structural change; baseball;

Find related papers by JEL classification:

References

No references listed on IDEAS
You can help add them by filling out this form.

Citations

Lists

This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

Statistics

Access and download statistics

Corrections

When requesting a correction, please mention this item's handle: RePEc:sgo:wpaper:1302. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (In Choi).

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.