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The third role of a Czech public university: case study from Czech Republic

Author

Listed:
  • Alica Kahúnová

    (Mendel University in Brno, Faculty of Business and Economics, Department of Management)

Abstract

In last decades, colleges and universities across the world have undergone developmental changes, which had direct impact on the roles these bodies play in society. As well as the private sector, they are also forced to react to demands of changing society. The first and the second role of colleges and universities, the educational and the research role, was complemented by another one - the social role. It?s closely related to social responsibility. Currently, this third role is a common part of universities? strategic plans worldwide. The question is how efficiently is such role fulfilled in reality. The article deals with the perception of the third role of a Czech public university - Mendel University Brno when viewed by one of its stakeholders - the local community. Based upon the primary research, it is examined what is the impact of the third role and what meaning it brings to the local community.

Suggested Citation

  • Alica Kahúnová, 2019. "The third role of a Czech public university: case study from Czech Republic," Proceedings of International Academic Conferences 9912217, International Institute of Social and Economic Sciences.
    • Handle: RePEc:sek:iacpro:9912217
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    File URL: https://iises.net/proceedings/international-academic-conference-barcelona/table-of-content/detail?cid=99&iid=028&rid=12217
    File Function: First version, 2019
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    More about this item

    Keywords

    university; third role; corporate social responsibility; stakeholder; local community; impact;
    All these keywords.

    JEL classification:

    • A20 - General Economics and Teaching - - Economic Education and Teaching of Economics - - - General
    • I23 - Health, Education, and Welfare - - Education - - - Higher Education; Research Institutions
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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