The Internet as a business environment in Romania

In an ever-developing society, a strong, viable economy is vital for any country that seeks to survive on the global market and to provide upwardly decent living standards for its citizens. Recognizing the above mentioned points as mandatory, but also prompted in its actions by the European community of which it recently became a member, Romania is taking steps to develop its electronic commerce to meet 21st century global standards. Some of the more important legal measures that have aided the development of e-commerce in Romania include the liberalization of telecommunications, the validation of electronic documents, the creation of customer protection services and regulations and the facilitation of electronic fund transfer through debit/credit cards. The obstacles encountered in the implementation of e-commercial transactions are manifold. The small number of users that can access the Internet from home and the people’s mistrust and lack of familiarity with e commercial transactions are only a few of the hindrances setting back their development in Romania. Emanating from the present study are numerous solutions for the improvement and popularization of Romanian e-commerce which would raise awareness about the advantages of electronic commerce on the Romanian business scene.