Doing business in China: tips for an outsider (lǎo wài)
AbstractAs Western firms jostle to exploit the opportunities that the world’s largest and fastest-growing economy can provide, there is a recognised need for caution, timely advice and sage wisdom.Our review seeks to make its contribution against this backdrop. Using an interpretive framework that incorporates culture, philosophy, history, strategy and relationships, we seek to answer the “why” behind Chinese business rather than the “what” and “how.”
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Bibliographic InfoPaper provided by University Library of Munich, Germany in its series MPRA Paper with number 40487.
Date of creation: 10 Dec 2009
Date of revision:
Publication status: Published in China Review International 1.16(2010): pp. 1-28
China; international business; western;
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