IDEAS home Printed from https://ideas.repec.org/p/pra/mprapa/33652.html
   My bibliography  Save this paper

Market position of selected competitors of the Czech wine market

Author

Listed:
  • Zufan, Pavel
  • Kucerova, Renata

Abstract

Paper tries to map the market position of eight competitors of the Czech wine market in period 2001–2006. Authors use the Map of the Marketplace approach and compare key economic indicators – Relative Market Share and Return on Assets – of selected firms. During the analyzed period we can see, that some changes of one or of both indicators happened in all of the eight cases, but these were not major changes and it is possible to say, that most of businesses kept their position. The leader of the market is a group Bohemia Sekt, majority of eight analyzed businesses are in the position of ‘In- band followers’.

Suggested Citation

  • Zufan, Pavel & Kucerova, Renata, 2008. "Market position of selected competitors of the Czech wine market," MPRA Paper 33652, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:33652
    as

    Download full text from publisher

    File URL: https://mpra.ub.uni-muenchen.de/33652/1/MPRA_paper_33652.pdf
    File Function: original version
    Download Restriction: no
    ---><---

    Other versions of this item:

    References listed on IDEAS

    as
    1. M. Ševela, 2006. "Price levels convergence of consumer expenditures in the European Union," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 52(5), pages 197-204.
    2. J. Hron & J. Štůsek & M. Arnošt & J. Huml & L. Platilová-Vorlíčková, 2007. "Diversification - strategy of building the competitive advantage in agribusiness," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 53(12), pages 580-584.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. D. Matošková & J. Gálik, 2009. "Selected aspects of the internal and external competitiveness of Slovak agricultural and food products," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 55(2), pages 84-93.
    2. Karel JANDA & Jakub MIKOLÁŠEK & Martin NETUKA, 2010. "Complete almost ideal demand system approach to the Czech alcohol demand," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 56(9), pages 421-434.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Agnieszka Tłuczak, 2022. "Convergence of prices on the pig market in selected European Union countries. Case study," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 68(3), pages 107-115.
    2. J. Hron & T. Macák & J. Huml, 2009. "Design of diversification classifier for agricultural entrepreneurs activities," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 55(12), pages 565-570.
    3. J. Hron & J. Štůsek & M. Arnošt & J. Huml, 2008. "Diversification strategy in small and medium size agribusinesses in the Czech Republic - impulses for searching business opportunities," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 54(11), pages 505-509.
    4. M. Záboj, 2008. "Agricultural and food wholesale and retail trade in the intra-community trade," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 54(9), pages 419-430.

    More about this item

    Keywords

    market position; mapping; sales; return on assets; wine production;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pra:mprapa:33652. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Joachim Winter (email available below). General contact details of provider: https://edirc.repec.org/data/vfmunde.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.