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Consumer-Financed Fiscal Stimulus: Evidence from Digital Coupons in China

Author

Listed:
  • Jing Ding
  • Lei Jiang
  • Lucy Msall
  • Matthew J. Notowidigdo

Abstract

In 2020, local governments in China began issuing digital coupons to stimulate spending in targeted categories such as restaurants and supermarkets. Using data from a large e-commerce platform and a bunching estimation approach, we find that the coupons caused large increases in spending of 3.1–3.3 yuan per yuan spent by the government. The large spending responses do not come from substitution away from non-targeted spending categories or from short-run intertemporal substitution. To rationalize these results, we develop a dynamic consumption model showing how coupons’ minimum spending thresholds create temporary notches that lead to large spending responses.

Suggested Citation

  • Jing Ding & Lei Jiang & Lucy Msall & Matthew J. Notowidigdo, 2024. "Consumer-Financed Fiscal Stimulus: Evidence from Digital Coupons in China," NBER Working Papers 32376, National Bureau of Economic Research, Inc.
  • Handle: RePEc:nbr:nberwo:32376
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    More about this item

    JEL classification:

    • E21 - Macroeconomics and Monetary Economics - - Consumption, Saving, Production, Employment, and Investment - - - Consumption; Saving; Wealth
    • G50 - Financial Economics - - Household Finance - - - General
    • H30 - Public Economics - - Fiscal Policies and Behavior of Economic Agents - - - General

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