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Strategic maneuvering and mass-market dynamics : the triumph of VHS over Beta

Author

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  • Cusumano, Michael A., 1954-
  • Mylonadis, Yiorgos.
  • Rosenbloom, Richard S.

Abstract

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Suggested Citation

  • Cusumano, Michael A., 1954- & Mylonadis, Yiorgos. & Rosenbloom, Richard S., 1991. "Strategic maneuvering and mass-market dynamics : the triumph of VHS over Beta," Working papers 3266-91., Massachusetts Institute of Technology (MIT), Sloan School of Management.
    • Handle: RePEc:mit:sloanp:2343
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    File URL: http://hdl.handle.net/1721.1/2343
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    Cited by:

    1. Pérez-Llanos, Mayte & Pinasco, Juan Pablo & Saintier, Nicolas, 2020. "Opinion attractiveness and its effect in opinion formation models," Physica A: Statistical Mechanics and its Applications, Elsevier, vol. 559(C).
    2. Suárez, Freddy F. & Cusumano, Michael A., 1954- & Fine, Charles H., 1991. "Flexibility and performance : a literature critique and strategic framework," Working papers 3298-91., Massachusetts Institute of Technology (MIT), Sloan School of Management.
    3. Meyer, Marc H. & Utterback, James M., 1941- & International Center for Research on the Management of Technology., 1992. "Core competencies, product families and sustained business success," Working papers #65-92. Working paper (Sl, Massachusetts Institute of Technology (MIT), Sloan School of Management.
    4. Utterback, James M., 1941- & Suárez, Fernando F., 1960-, 1992. "Patterns of industrial evolution, dominant designs, and firms' survival," Working papers #79-92. Working paper (Sl, Massachusetts Institute of Technology (MIT), Sloan School of Management.
    5. Stanley M. Besen & Joseph Farrell, 1994. "Choosing How to Compete: Strategies and Tactics in Standardization," Journal of Economic Perspectives, American Economic Association, vol. 8(2), pages 117-131, Spring.

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    Keywords

    HD28 .M414 no.3266-; 91;

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