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Actes de la 3ème Journée de Recherche en Marketing de Bourgogne. Distribution. Dijon, 26 novembre 1998


Author Info

  • FILSER, Marc

    (LATEC-CREGO - CNRS UMR 5601 - IAE - Université de Bourgogne)

  • ANTEBLIAN, Blandine

    (LATEC-CREGO - CNRS UMR 5601 - IAE - Université de Bourgogne)


No abstract is available for this item.

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Bibliographic Info

Paper provided by LEG - CERMAB, CNRS UMR 5118, Université de Bourgogne in its series LEG - CERMAB / Centre de Recherche en Marketing de Bourgogne - Journées de Recherche en Marketing de Bourgogne with number JRMB03.

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Length: 187 pages
Date of creation: Feb 1999
Date of revision:
Handle: RePEc:lat:gsjrmb:jrmb03

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Postal: Pôle d'Economie et de Gestion - 2, bd Gabriel - BP 26611 - F-21066 Dijon cedex - France
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Related research

Keywords: distribution; nouvelles formes de vente; comportement du consommateur; choix de produit; choix de point de vente;


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