IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-04185120.html
   My bibliography  Save this paper

Perceived risk of mobile banking among moroccan consumers: which measurement instrument? mobile banking among moroccan consumers: which measurement instrument?
[Le risque perçu par le consommateur marocain vis-a-vis du mobile banking, quel instrument de mesure ?]

Author

Listed:
  • Boualou Soukaina

    (UIT - Université Ibn Tofaïl)

  • Najwa Dorhmi

    (UIT - Université Ibn Tofaïl)

  • Pr. Ilham El Haraoui

    (UIT - Université Ibn Tofaïl)

Abstract

Perceived risk has been the focus of several researches in consumer behavior's field, particularly in light of the rise of new technologies and, specially, mobile phones, notably in the banking industry, where banks constantly strive to solicit the trust of their customers in order to encourage them to use the services offered on mobile applications. Our research outcomes have enabled the development of a valid and reliable measure instrument of perceived risk's concept. This instrument comprises six 6 items covering time risk, social risk, privacy risk and security risk,. However, we decided to exclude three items from the initial list, one related to the social aspect and two related to the performance of mobile banking applications.

Suggested Citation

  • Boualou Soukaina & Najwa Dorhmi & Pr. Ilham El Haraoui, 2023. "Perceived risk of mobile banking among moroccan consumers: which measurement instrument? mobile banking among moroccan consumers: which measurement instrument? [Le risque perçu par le consommateur ," Post-Print hal-04185120, HAL.
    • Handle: RePEc:hal:journl:hal-04185120
    DOI: 10.5281/zenodo.8270237
    Note: View the original document on HAL open archive server: https://hal.science/hal-04185120
    as

    Download full text from publisher

    File URL: https://hal.science/hal-04185120/document
    Download Restriction: no
    File URL: https://libkey.io/10.5281/zenodo.8270237?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    Perceived risk; Mobile banking; consumer behavior; measurement instrument; Moroccan bank’s client; e risque perçu; services bancaires mobile; comportement du consommateur; instrument de mesure; client bancaire marocain;
    All these keywords.

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-04185120. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.