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Ecotourism and sustainable development: an empirical study on consumer perceptions
[Ecotourisme et développement durable: étude empirique sur la perception des consommateurs]

Author

Listed:
  • Youssef El Archi

    (ENCGT - Ecole Nationale de Commerce et de Gestion de Tanger - UAE - Abdelmalek Essaadi University [Tétouan] = Université Abdelmalek Essaadi [Tétouan])

  • Brahim Benbba

    (ENCGT - Ecole Nationale de Commerce et de Gestion de Tanger - UAE - Abdelmalek Essaadi University [Tétouan] = Université Abdelmalek Essaadi [Tétouan])

Abstract

To understand the contribution of ecotourism to the achievement of sustainable development, it is necessary to understand its origin, its evolution and itsprinciples (Tardif, 2003).The interest of this confirmatory study lies in the analysis of the perception that consumers have of the two concepts, ecotourism and sustainable development, in order to analyze their profiling, their determination and the constraints that prevent them from travelling in an ecotourism context.On the theoretical level, our paper provides a presentation of all the empirical works that mark out the literature in the framework of analysis of the perception of ecotourism and sustainable development by tourists, on the methodological level, we conducted our study through a questionnaire administered to examine the perception of consumers, it is a representative sample of 200 consumers who have travelled at least once a year.Based on the results of the empirical study, consumers show a favorable behavior towards responsible travel and perceive ecotourism as an economic, social and environmental panacea.

Suggested Citation

  • Youssef El Archi & Brahim Benbba, 2022. "Ecotourism and sustainable development: an empirical study on consumer perceptions [Ecotourisme et développement durable: étude empirique sur la perception des consommateurs]," Post-Print hal-03669726, HAL.
  • Handle: RePEc:hal:journl:hal-03669726
    Note: View the original document on HAL open archive server: https://hal.science/hal-03669726
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    References listed on IDEAS

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    1. Youssef El Archi & Brahim Benbba, 2021. "Adoption et utilisation des outils digitaux dans les organisations touristiques : Cas de la destination Agadir," Post-Print hal-03458377, HAL.
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      Keywords

      sustainable development; consumer; sustainable tourism; perception; Ecotourism; Ecotourisme; développement durable; consommateur; tourisme durable;
      All these keywords.

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