IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-03188208.html
   My bibliography  Save this paper

Decoding dynamic affective responses to naturalistic videos with shared neural patterns

Author

Listed:
  • Hang-Yee Chan

    (EM - EMLyon Business School)

  • Ale Smidts
  • Vincent C. Schoots
  • Alan G. Sanfey
  • Maarten A. S. Boksem

Abstract

This study explored the feasibility of using shared neural patterns from brief affective episodes (viewing affective pictures) to decode extended, dynamic affective sequences in a naturalistic experience (watching movie-trailers). Twenty-eight participants viewed pictures from the International Affective Picture System (IAPS) and, in a separate session, watched various movie-trailers. We first located voxels at bilateral occipital cortex (LOC) responsive to affective picture categories by GLM analysis, then performed between-subject hyperalignment on the LOC voxels based on their responses during movie-trailer watching. After hyperalignment, we trained between-subject machine learning classifiers on the affective pictures, and used the classifiers to decode affective states of an out-of-sample participant both during picture viewing and during movie-trailer watching. Within participants, neural classifiers identified valence and arousal categories of pictures, and tracked self-reported valence and arousal during video watching. In aggregate, neural classifiers produced valence and arousal time series that tracked the dynamic ratings of the movie-trailers obtained from a separate sample. Our findings provide further support for the possibility of using pre-trained neural representations to decode dynamic affective responses during a naturalistic experience.

Suggested Citation

  • Hang-Yee Chan & Ale Smidts & Vincent C. Schoots & Alan G. Sanfey & Maarten A. S. Boksem, 2020. "Decoding dynamic affective responses to naturalistic videos with shared neural patterns," Post-Print hal-03188208, HAL.
  • Handle: RePEc:hal:journl:hal-03188208
    Note: View the original document on HAL open archive server: https://hal.science/hal-03188208
    as

    Download full text from publisher

    File URL: https://hal.science/hal-03188208/document
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Hang-Yee Chan & Ale Smidts & Vincent C. Schoots & Roeland C. Dietvorst & Maarten A. S. Boksem, 2019. "Neural similarity at temporal lobe and cerebellum predicts out-of-sample preference and recall for video stimuli," Post-Print hal-03188209, HAL.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Juan Sánchez-Fernández & Luis-Alberto Casado-Aranda & Ana-Belén Bastidas-Manzano, 2021. "Consumer Neuroscience Techniques in Advertising Research: A Bibliometric Citation Analysis," Sustainability, MDPI, vol. 13(3), pages 1-20, February.
    2. Hakim, Adam & Klorfeld, Shira & Sela, Tal & Friedman, Doron & Shabat-Simon, Maytal & Levy, Dino J., 2021. "Machines learn neuromarketing: Improving preference prediction from self-reports using multiple EEG measures and machine learning," International Journal of Research in Marketing, Elsevier, vol. 38(3), pages 770-791.

    More about this item

    Keywords

    cognitive neuroscience;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-03188208. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.