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Les illusions perdues de l’arrosage connecté intelligent : quand un intermédiaire échoue à accompagner le développement d’une innovation dans un contexte traditionnel

Author

Listed:
  • Charlène Lambert

    (NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université)

  • Alberic Tellier

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique)

Abstract

This article investigates technological innovation in traditional crafts through the case of a smart irrigation system in the landscaping craft. This collective project, driven by an innovation intermediary that facilitates the stages of the innovation process, was finally abandoned following its design phase. Culture reticence related to both professionals and marketplace's attachment to tradition are generally mentioned to explain the failure of too radical innovations. Through this study, we show that the innovation intermediary involved in this context has specific roles to play in the management of both tradition and learning.

Suggested Citation

  • Charlène Lambert & Alberic Tellier, 2020. "Les illusions perdues de l’arrosage connecté intelligent : quand un intermédiaire échoue à accompagner le développement d’une innovation dans un contexte traditionnel," Post-Print hal-03068442, HAL.
    • Handle: RePEc:hal:journl:hal-03068442
    DOI: 10.3917/resg.137.0063
    as

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