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Legitimizing a Diversity Policy in a Challenging Environment: A Case Study of a French Business School
[Legitimar una política de diversidad en un entorno desafiante: el caso de una escuela de negocios francesa]

Author

Listed:
  • Magalie Marais

    (Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School)

  • Cédrine Joly

    (Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School)

  • Maryline Meyer

    (Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School)

  • Mélanie Jaeck

    (Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School)

  • Myriam Kessari

    (UMR MOISA - Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement)

  • Meena Andiappan

    (Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School)

  • Lucas Dufour

    (Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School)

Abstract

This paper explores how a diversity policy is legitimized along moral, pragmatic and cognitive dimensions in a challenging environment (conflicting demands with regard to diversity). In this case study-based paper, we use evidence gathered from 92 interviews with members of key stakeholder groups, observation, and secondary data sources in a French business school. We find that perceptions about the legitimacy of a diversity policy may be ambivalent when legitimacy is evaluated along several dimensions. We conclude that legitimizing a diversity policy requires step-by-step management, with the organization selecting and combining various legitimization strategies over time.

Suggested Citation

  • Magalie Marais & Cédrine Joly & Maryline Meyer & Mélanie Jaeck & Myriam Kessari & Meena Andiappan & Lucas Dufour, 2020. "Legitimizing a Diversity Policy in a Challenging Environment: A Case Study of a French Business School [Legitimar una política de diversidad en un entorno desafiante: el caso de una escuela de nego," Post-Print hal-02998363, HAL.
    • Handle: RePEc:hal:journl:hal-02998363
    DOI: 10.7202/1069094ar
    as

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