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Optimization of management processes with a view to reducing Time To Market thanks to the organizational and territorial targeting of localized strategic intelligence (ISL)
[L'optimisation des processus de gestion dans une optique de Time To Market réduit grâce au ciblage organisationnel et territorial de l'intelligence stratégique localisée (ISL)]

Author

Listed:
  • Patrice Schoch

    (IODE - Institut de l'Ouest : Droit et Europe - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

Abstract

The "Time To Market" can be defined as the product / offer development time that is necessary to be present in a market. Often associated with the very structuring of the project, the manager focuses most of the time on the intrinsic organization of the latter. There are, however, a number of deviations linked to a truncated or overly focused vision of project management which can greatly increase "Time To Market" or greatly reduce the chances of commercial success. Therefore, faced with the issues of deadlines, multi-actor coordination, how is it possible to optimize project management processes in order to reduce time viable entry of a product into a market? Localized strategic intelligence is a model for the organizational and territorial management of information and the key players in a project. Good management of the information needs and capacities of each actor in a project improves the direct or transversal cohesion of a team. The territorial approach makes it possible to adapt the vision of the project according to the spatial constraints or the socio-cultural and economic specificities of a market.

Suggested Citation

  • Patrice Schoch, 2017. "Optimization of management processes with a view to reducing Time To Market thanks to the organizational and territorial targeting of localized strategic intelligence (ISL) [L'optimisation des proc," Post-Print hal-02939641, HAL.
  • Handle: RePEc:hal:journl:hal-02939641
    as

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