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La stratégie d'innovation dans les PME agroalimentaires

Author

Listed:
  • Boukhalfa Benamar

    (Marchés, Organisations, Institutions et Stratégies d'Acteurs - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRA - Institut National de la Recherche Agronomique - CIHEAM-IAMM - Centre International de Hautes Etudes Agronomiques Méditerranéennes - Institut Agronomique Méditerranéen de Montpellier - CIHEAM - Centre International de Hautes Études Agronomiques Méditerranéennes - Montpellier SupAgro - Institut national d’études supérieures agronomiques de Montpellier)

  • Véronique Vissac-Charles

    (Inconnu)

Abstract

Les auteurs analysent le développement des capacités d'innovation puis les stratégies de marché mises en oeuvre par les PME agroalimentaires. Le développement des capacités d'innovation repose sur une stratégie combinatoire de ressources impliquant différents partenaires qui interviennent dans le processus d'innovation et de transfert de connaissances vers les PME agroalimentaires. Les stratégies concurrentielles qu'elles mettent en oeuvre sont en faveur d'une différenciation des produits, reflétant ainsi la structure qui les caractérise.

Suggested Citation

  • Boukhalfa Benamar & Véronique Vissac-Charles, 2005. "La stratégie d'innovation dans les PME agroalimentaires," Post-Print hal-02670648, HAL.
  • Handle: RePEc:hal:journl:hal-02670648
    as

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