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Le potentiel stratégique des réseaux d’anciens. Une étude exploratoire

Author

Listed:
  • Pierre-Jean Barlatier

    (LIST - Luxembourg Institute of Science and Technology)

  • Michaël Bénédic

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • Emmanuel Josserand

    (HEC - Université de Genève - UNIGE - Université de Genève = University of Geneva)

  • Florence Villesèche

    (HEC - Université de Genève - UNIGE - Université de Genève = University of Geneva)

Abstract

Cet article se propose d'analyser le potentiel stratégique des réseaux d'anciens employés. Nos trois études de cas montrent comment le capital social de tels réseaux peut être mobilisé et quels en sont les avantages organisationnels notamment en matière de génération d'opportunités d'affaires, de gestion des ressources humaines, de communication et d'image de marque, et de gestion des connaissances. Il s'avère également que les réseaux d'anciens offrent encore de nombreuses possibilités inexploitées, notamment pour la génération d'innovations.

Suggested Citation

  • Pierre-Jean Barlatier & Michaël Bénédic & Emmanuel Josserand & Florence Villesèche, 2013. "Le potentiel stratégique des réseaux d’anciens. Une étude exploratoire," Post-Print hal-02510975, HAL.
    • Handle: RePEc:hal:journl:hal-02510975
    DOI: 10.3166/RFG.232.163-182
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