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Relevez le défi de l'innovation de rupture

Author

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  • Philippe Silberzahn

    (EM - EMLyon Business School)

Abstract

Conçu comme un guide théorique et pratique, cet ouvrage s'appuie sur les enseignements de Clayton Christensen, professeur à Harvard et théoricien internationalement reconnu de l'innovation, pour présenter les pièges de l'innovation et favoriser le développement de la capacité créative des entreprises. Grâce à des exemples d'échec et de réussite couvrant des domaines variés (Kodak, Apple, Nespresso, etc.), ce livre réalise une synthèse inédite des travaux d'un auteur incontournable en matière d'innovation. Ses qualités pédagogiques en font un ouvrage de référence pour tout étudiant désireux de se familiariser avec la théorie de l'innovation et un outil indispensable à tout entrepreneur ou dirigeant qui souhaite développer la capacité créative de son entreprise.

Suggested Citation

  • Philippe Silberzahn, 2015. "Relevez le défi de l'innovation de rupture," Post-Print hal-02298231, HAL.
    • Handle: RePEc:hal:journl:hal-02298231
    as

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