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Process Research on Corporate Social ResponsibilityAbsorptive Capacities: The Case of a Discussion with theStakeholders in an Emerging Country
[Comprensión procesual de las capacidades absortivas“responsabilidad social” de una multinacional: el caso deldiálogo con las partes interesadas en un país emergente]

Author

Listed:
  • Nathalie Aubourg

    (Métis Lab EM Normandie - EM Normandie - École de Management de Normandie)

  • Béatrice Canel-Depitre

    (NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université)

  • Samuel Grandval

    (NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université)

  • Corinne Renault-Tesson

    (NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université)

Abstract

Few processual studies have shown how a firm can capture and digest relevant information to offer a response to suit the environment.This ability to perceive and to absorb the value of new information is considered to be an important factor in the construction of competitive advantage. By observing the implementation of corporate social activities by a multinational corporation in an emerging country to obtain the right to operate,this article enables to better understand the critical absorptive capacity processes. However, the studied case shows the difficulty to transform potential absorptive capacities into realized absorptive capacities due to the inadequacy of temporalities.

Suggested Citation

  • Nathalie Aubourg & Béatrice Canel-Depitre & Samuel Grandval & Corinne Renault-Tesson, 2016. "Process Research on Corporate Social ResponsibilityAbsorptive Capacities: The Case of a Discussion with theStakeholders in an Emerging Country [Comprensión procesual de las capacidades absortivas“r," Post-Print hal-02065218, HAL.
  • Handle: RePEc:hal:journl:hal-02065218
    DOI: 10.7202/1063707ar
    as

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