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Dix ans de co-création de valeur : une revue intégrative

Author

Listed:
  • Thomas Leclercq

    (UCL - Université Catholique de Louvain = Catholic University of Louvain)

  • Wafa Hammedi
  • Ingrid Poncin

Abstract

Depuis l'article fondateur de Prahalad et Ramaswamy (2004a), nous avons assisté à l'émergence d'une vaste littérature dédiée à la co-création de valeur. Cependant, à l'heure actuelle, ce thème souffre toujours d'un manque de consensus en ce qui concerne sa conceptualisation. Adoptant une approche systématique, cet article propose une revue intégrative des recherches menées au cours de la décennie traitant de ce concept émergent, et clarifie les connaissances entourant sa définition, ses fondements, ses moteurs, mais également les processus sous-jacents, ses conséquences et sa mesure. Il en résulte un cadre intégratif résumant les connaissances sur le sujet et posant les fondations théoriques pour les recherches futures. Nous proposons également des pistes d'investigation afin de nourrir la dynamique de ce domaine de recherche.

Suggested Citation

  • Thomas Leclercq & Wafa Hammedi & Ingrid Poncin, 2016. "Dix ans de co-création de valeur : une revue intégrative," Post-Print hal-02055915, HAL.
    • Handle: RePEc:hal:journl:hal-02055915
    DOI: 10.1177/0767370116638270
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    Cited by:

    1. Lionel Nicod & Sylvie Llosa, 2018. "How should customers be trained in their role as coproducers? The influence of training and its characteristics on the benefits of coproduction," Post-Print hal-03513344, HAL.

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