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Films événements et téléfilms les deux faces de l'économie du cinéma

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  • Pierre-Jean Benghozi

    (CRG - Centre de recherche en gestion - X - École polytechnique - CNRS - Centre National de la Recherche Scientifique)

Abstract

That audiences are deserting movie theatres is not the fault of movies themselves, but rather that of how they get to the consumers. By making alliances with television networks and by diversifying profit sources, cinema is multiplying its chances of solving the problem, but isn't it taking the risk of sacrificing its status as art ?

Suggested Citation

  • Pierre-Jean Benghozi, 1989. "Films événements et téléfilms les deux faces de l'économie du cinéma," Post-Print hal-00263219, HAL.
    • Handle: RePEc:hal:journl:hal-00263219
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