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Firm Heterogeneity and the Timing of Market Entry

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Author Info

  • Narasimhan, C.
  • Zhang, Z.J.
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    Abstract

    Our analysis shows that in entering a new market a firm should not just focus its attention on the price that the market awards to a pioneer, or the tradeoff between first mover advantages and disadvantages. It should also consider the adverse consequences of being laggard.

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    Bibliographic Info

    Paper provided by Business, Law and Economics Center, John M. Olin School of Business, Washington University in its series Washington University with number 98-06.

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    Length: 35 pages
    Date of creation: 1998
    Date of revision:
    Handle: RePEc:fth:wablec:98-06

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    Postal: Business, Law and Economics Center, John M. Olin School of Business, Washington University. Campus Box 1133, One Brookings Drive, St. Louis MO 63130-4899.
    Web page: http://www.olin.wustl.edu/ble/
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    Related research

    Keywords: COMPETITION ; MARKET STRUCTURE ; BUSINESS ORGANIZATION;

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