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Most-Favoured-Customer Pricing Policy as an Entry Deterrence Device

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Author Info
Aguirre Perez, I

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Abstract

The paper is concerned with the effects upon competition of most-favored-customer pricing policy. We consider a model where a multimarket incumbent firm faces a threat of entry in one of its two markets. We show that most-favored-customer clauses, or the commitment to uniform pricing, may change the post-entry competition to the advantage of the incumbent whether it is played according to Cournot or Bertrand rules.

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Publisher Info
Paper provided by ASSET (Association of Southern European Economic Theorists) in its series ASSET - Instituto De Economia Publica with number 151.

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Length: 7 pages
Date of creation: 1997
Date of revision:
Handle: RePEc:fth:inecpu:151

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Related research
Keywords: PRICING ; CONSUMPTION ; BUSINESS ORGANIZATION;

Find related papers by JEL classification:
E21 - Macroeconomics and Monetary Economics - - Macroeconomics: Consumption, Saving, Production, Employment, and Investment - - - Consumption; Saving; Wealth
D21 - Microeconomics - - Production and Organizations - - - Firm Behavior

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This page was last updated on 2009-11-20.


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