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Transforming African agricultural markets through digital innovations: What we (do not) know

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  • Abay, Kibrom A.
  • Abate, Gashaw Tadesse
  • Chamberlin, Jordan
  • Kassim, Yumna
  • Spielman, David J.
  • Tabe-Ojong, Martin Paul, Jr.

Abstract

This policy note synthesizes the key messages and lessons from existing evidence and trends in the development, deployment and scale up of ICT-enabled marketing tools. It is based on the recently published discussion paper titled “Digital tools and agricultural market transformation in Africa: Why are they not at scale yet, and what will it take to get there†. Key messages • Many digital innovations have been developed and deployed in recent years in Africa, many of which have only been implemented at pilot stages, with limited evidence of successful scaling. • There remains significant marketing and institutional constraints hindering the development of some of these digital innovations, which may further explain disparate progress in countries. • Differential access to digital innovations across genders and different typologies of households may trigger alternative variants of digital divide. • Although the landscape of digital innovations in Africa offers several reasons to remain optimistic, the prevailing disconnect between pilots and scale-ups merits further evaluation.

Suggested Citation

  • Abay, Kibrom A. & Abate, Gashaw Tadesse & Chamberlin, Jordan & Kassim, Yumna & Spielman, David J. & Tabe-Ojong, Martin Paul, Jr., 2022. "Transforming African agricultural markets through digital innovations: What we (do not) know," MENA policy notes 21, International Food Policy Research Institute (IFPRI).
  • Handle: RePEc:fpr:menapn:135075
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    Keywords

    AFRICA; AFRICA SOUTH OF SAHARA; CENTRAL AFRICA; EAST AFRICA; NORTH AFRICA; SOUTHERN AFRICA; WEST AFRICA; digital technology; innovation; agriculture; markets; digital divide; risk; Information and Communication Technologies; policies;
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