Building a "creative culture" for sustainable innovation
AbstractInnovation has shifted from being about one-off phenomena to being a continuous effort requiring creative engagement and alert responsiveness from organizational actors. As more companies face the need to build a system-wide and sustainable capacity for innovation, creating a "culture of innovation" is becoming a priority. The concept of an "innovation culture" remains undertheorized in the literature, however. We offer a conceptual and practical framework for building an innovation culture in an organization. Specifically, we show how a cultural infrastructure that orients actors in the practices of creativity and improvisation combines with individual meaning-making processes to simultaneously generate innovation and an innovation culture across an organization.
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Bibliographic InfoPaper provided by IESE Business School in its series IESE Research Papers with number D/879.
Length: 17 pages
Date of creation: 07 Sep 2010
Date of revision:
innovation; organizational culture; creativity; improvisation;
This paper has been announced in the following NEP Reports:
- NEP-ALL-2010-12-11 (All new papers)
- NEP-CUL-2010-12-11 (Cultural Economics)
- NEP-INO-2010-12-11 (Innovation)
- NEP-KNM-2010-12-11 (Knowledge Management & Knowledge Economy)
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