Advanced Search
MyIDEAS: Login to save this paper or follow this series

Organizational identity and corporate image of the National Council of Researches (CNR) in Piedmont-Italy

Contents:

Author Info

  • Paolo Enria
Registered author(s):

    Abstract

    Nowadays, the differentiation of the corporate image is one of the most important goals in business. The aim of this work is to introduce a sequence of actions suitable for building a powered organizational image. At the first step, we study identity in organizaztions through a research for the italian CNR (National Council of Researches). In fact, we note that managing the cultural identity is useful to combine the two aspects of the organizational communication: the internal and the external. Through the analysis of the main theories of the image and the organizational identity, we also introduce a new communicational pattern up to date and ready to be tested.

    Download Info

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
    File URL: http://www.ceris.cnr.it/ceris/workingpaper/2000/wp12_00_Enria.pdf
    Download Restriction: no

    Bibliographic Info

    Paper provided by Institute for Economic Research on Firms and Growth - Moncalieri (TO) in its series CERIS Working Paper with number 200012.

    as in new window
    Length: 55 pages Keywords : corporate image, organizational identity, cultural identity, social identity, communication
    Date of creation: Dec 2000
    Date of revision:
    Handle: RePEc:csc:cerisp:200012

    Contact details of provider:
    Postal: Via Real Collegio, 30 10024 - Moncalieri TO
    Phone: +39-11.6824.911
    Fax: +39-11.6824.966
    Email:
    Web page: http://www.ceris.cnr.it/
    More information through EDIRC

    Related research

    Keywords:

    References

    No references listed on IDEAS
    You can help add them by filling out this form.

    Citations

    Lists

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    Statistics

    Access and download statistics

    Corrections

    When requesting a correction, please mention this item's handle: RePEc:csc:cerisp:200012. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Enrico Viarisio) or (Anna Perin) or (Giancarlo Birello).

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.